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PR lessons from Ron Burgundy

PR lessons from Ron Burgunday, according to Ragan.com. The much anticipated film “Anchorman 2” hits theaters on Wednesday, and the MediaSource crew can’t wait. As a team of trained television journalists turned PR pros, the legendar
Dec 19, 2013
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Taking Advantage of Advancements in Touchless Car Washes

Auto dealers would be wise to take their own advice and shop around when looking for a vehicle-wash system, with touchless technology providing many benefits over fiction-style washes Nirvana for the auto dealer is the customer who enters the showroo
Dec 19, 2013
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Barrett-Jackson’s Scottsdale 2014 Salon Collection to Offer Diverse Docket of World’s Most Sought-after Collectibles

Barrett-Jackson, The World’s Greatest Collector Car Auctions™, announced today a group of exceptional vehicles representing 85 years of automotive history will cross the auction block as part of the world-renowned Salon Collection. The collection
Dec 19, 2013
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CAR LEASE CREDIT APPLICATIONS FEEL IMPACT FROM STUDENT LOAN DEBT

Swapalease.com, the nation’s largest car lease marketplace, reports lease credit approvals were down slightly in November compared with October levels. The year-to-date approvals for customer credit finished November at 72.6%, compared with October
Dec 18, 2013
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JANGL, A NEW LEAD GENERATION MARKETPLACE, LAUNCHES; AIMS TO BRING NEW LEVEL OF TRANSPARENCY TO THE INDUSTRY

Starting today, Jangl is tackling a key issue that plagues the lead generation industry: quality. The new platform creates a dynamic marketplace for buying and selling leads. It is the first platform of its kind to give lead buyers the ability to rev
Dec 18, 2013
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How to Effectively and Easily Connect with Each Customer and Online Lead

Time and time again, automotive customers seek out dealerships that offer the best personalized customer service. Attention to customers’ individual needs and interests sets a great dealership apart from the rest, and keeps customers coming bac
Dec 17, 2013
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Motivating Prospective Successors

Many of you have kids in high school, college or who have just entered the workforce. As you see them grow and mature, you have dreams of them working for the family business. But now that your children are getting older and your dreams of them joini
Dec 17, 2013
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Sell Again Those You Just Sold

The basic assumption today is that a buyer won’t be back into the market for perhaps eight to ten years. All the statistics tell us this – owners are maintaining their current vehicles longer, on average up to 11 years! A dealer will starve to de
Dec 17, 2013
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Wantalease.com Launches to Help Dealers Connect with Car Lease Shoppers

A new online marketplace at www.WantALease.com has launched with the promise of helping car dealers connect and engage with car lease shoppers online. Dealers currently offer lease deals through a variety of platforms, but WantAlease.com is the first
Dec 17, 2013