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Ignition switch recall engulfs GM

Ignition switch recall engulfs GM, according to The Detroit News. One month after General Motors Co. announced a seemingly routine recall for older cars for ignition switch problems, the callback of 1.62 million cars linked to 12 deaths and 31 crashe
Mar 17, 2014
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CIO Review Profiles MaximTrak, ‘Technology Changing Way People Buy Cars’

MaximTrak Technology’s F&I Suite has been recognized by CIO Review magazine for changing the way consumers buy cars from auto retailers. “By injecting innovative F&I technologies and processes into the vehicle delivery process, MaximTrak
Mar 17, 2014
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Keep Their Eyes on Your Ads – Creating Video Ads for Mobile Customers

Probably the most productive trends dealers are making with their online marketing right now are the move to advertising on mobile devices and using more video-based ads. And rather than the limited demographics available from traditional media for t
Mar 17, 2014
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Wholesale Prices Drop

Wholesale prices drop, according to Used Car Weekly. Wholesale prices were down in February versus January, atypical of their seasonal pattern, but were up modestly on a year-over-year basis. This was affected by continued wholesale supply growth cou
Mar 14, 2014
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Best & Worst Used Cars

Best & worst used cars, according to Consumer Reports. Every year it becomes more difficult to shop for a used car. Prices have been at historic highs, even for models with high mileage and seemingly excessive wear. And with so many vehicles from
Mar 14, 2014
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uShip, eBay Deal Puts Spotlight on Larger-Than-Parcel Shipping

Don LeMaster has always had a thing for the rare and quirky. As an antiques and collectibles seller on eBay with no two items alike, he’s found all his out-of-area sales have at least one thing in common: a cumbersome, expensive shipping process. F
Mar 14, 2014
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GM on possible Justice Department investigation: No comment

From Ragan.com: GM on possible Justice Department investigation – no comment. First, there was the news that General Motors was recalling nearly 800,000 vehicles manufactured up to 10 years ago over faulty ignitions. Then the news came that the
Mar 14, 2014
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The PPC Diagnostic Manual: How to Troubleshoot 3 Common Issues

The PPC diagnostic manual, from Search Engine Watch. It happens to the best of us: campaigns or ad groups flatline, ad spend creeps up, sales and leads decline. No matter how great of a PPC manager you’ve become, something is bound to happen to
Mar 14, 2014
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IMN’s Loyalty Driver Premier Drives More than $2.5 Million in Combined Revenue through Five Targeted Email Campaigns

IMN, the digital marketing company that delivers branded newsletters and content for vertical markets, today revealed results from five recent campaigns powered by Loyalty Driver Premier. Five automotive dealers earned more than $2.37 million in comb
Mar 14, 2014