Auto Retail News

Automotive industry enters new golden era of innovation, according to PCB Design. The global automobile industry is entering a new golden era of innovation and advancement, and the ability to innovate in four key areas–power train, lightweight

SimplyCast.com, a global leader in multi-channel marketing Platform-as-a-Service solutions, today announced that the company has signed a deal with AutoSoft, a leading national dealer solutions provider, to become a preferred partner. SimplyCast will

From Huffington Post: Brilliant, but scary as hell marketing tactics from Thinkmodo. Hear a baby crying in an unattended stroller on the street? Of course you should investigate it. Just be warned that said baby might be part of a viral marketing stu

Facebook’s news feed changes will require new marketing strategies, according to Ad Age. The news that Facebook is changing its news feed algorithm to deliver more “news” has marketers worried about maintaining reach and frequency o

Auto shoppers 71% more influenced by digital ads, according to ADWEEK. Of the millions of American consumers planning to soon buy an automobile, 21 percent say that digital advertising will affect their purchase decision, says a joint report from the

Tesla and GM in race for an affordable electric car, according to Detroit Free Press. The emergence of Tesla Motors as America’s fourth domestic automaker — a feat once viewed by the Detroit Three as practically implausible — poses a threat to

DealersLink®, the nation’s premier dealer-to-dealer marketplace and inventory management solutions company, plans to unveil a radical new enhancement of its cloud-based platform at the NADA Convention in New Orleans, Louisiana January 25th – 27t

At the upcoming National Automotive Dealers Association Convention and Expo 2014 (NADA 2014) in New Orleans, Ali Mendiola of Dealertrack Technologies (Nasdaq: TRAK) will be a featured workshop speaker. She will conduct three workshop sessions on how

10 bizarre inbound marketing strategies that actually work, from Business to Community. There’s nothing old in the world of inbound marketing. The internet itself is only around 2 decades old, and the concept of using professional blog posts, socia