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The initiative for dealers to create separate Sales and Service on Google My Business has been huge in 2020, which is great news, as GMB pages are the starting point for many online shoppers. Unfortunately, there is a misconception that simply creating the pages is all that is required. The reality is that incomplete pages that lack content and customer support will rarely get displayed in Google searches. Join the webinar to learn how to truly take advantage of GMB Sales and Service pages as a key element of your marketing strategy. Learn best practices to build out your listings and optimize the content so Google displays in local consumer searches.
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Primary Learning Objectives:
1. Learn best practices on setting up your Google my business pages
- Learn what attributes influence your ranking with Google
- Learn how to take advantage of Google My Business to improve Buyer Experience
- Learn how GMB fits into your Marketing Strategy
SpeakerS:
Brent Albrecht
VP of Business Development at Friendemic
Brent Albrecht, VP of Business Development at Friendemic leads the sales and partnership efforts and working with national clients. He has spent the last 10+ years in Social Media Marketing, and 20+ years in Digital Marketing and Advertising. Brent has his MBA in Marketing Management.
Dane Saville
Public Relations and Brand Manager | Co-Founder, Reunion Marketing
Dane Saville has enjoyed an eclectic career from the classroom to the classified room for the Department of Navy to the studio. One thing has remained constant among all of the changes: educational distillation. He helped co-found Reunion Marketing as its thought leader on content marketing and has spent the last few years learning from experts in all disciplines of digital marketing to pull out the essential pieces for easy-to-learn content. Dane now hosts an educational series, the KPI Cafe, available on Reunion Marketing’s YouTube channel. Outside of his professional work, Dane enjoys time with his fiancee Michelle, fur baby Gemma, and a small-time career as a professional wrestler.