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DealerPoint: May 21-23, 2024
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Webinars:
On Demand Webinars
September 1, 2020

3 Tips for Increasing Customer Engagement

Webinars:
September 1, 2020

3 Tips for Increasing Customer Engagement

VIEW ON DEMAND

Today’s consumers crave convenient and frictionless experiences, especially when it comes to consumer-to-business communication. In the wake of the COVID-19 pandemic, the need to adapt is critical. Dealerships that don’t prioritize customer expectations are more vulnerable. Meet the needs of your customers today with business text messaging.

Join us in this webinar as we delve into the results of Podium’s 2020 State of Business Texting report and provide key insights on what dealerships need to do to effectively implement a text messaging strategy.

Primary Learning Objectives:

1. Learn more about dealership perceptions vs. consumer expectations.
2. Discover ways to meet the needs of consumers with business text messaging.
3. Get tips for increasing customer engagement with text messaging

Speakers:

Hayley Sonntag

Hayley Sonntag

Marketing Specialist, Podium

Hayley Sonntag has worked in many areas of marketing including demand generation, market research and communications. She mainly focuses on driving demand through industry-specific publications and advertising. Hayley received her BS from Brigham Young University in Marketing. In her free time, she enjoys seeing the latest movies and hiking in the mountains near her home.
Thomas Clawson

Thomas Clawson

Demand Gen. Manager for Auto & Auto Services, Podium

Thomas Clawson is the Automotive Demand Gen – Marketing Manager at Podium. His prior experience includes being on the marketing team at Lucid Software and leading his own venture. Thomas volunteers currently with Future in Design, an after school program that helps underrepresented youth learn the basics of building and launching a technology product. Thomas graduated from Brigham Young University with a Bachelors’s degree in Economics and lives in Sandy, Utah. Thomas enjoys biking, playing ice hockey, and traveling with his wife Elizabeth.

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