Trending Auto Retail News
The 7 Deadly Sins of Social Media
The 7 deadly sins of social media, according to Ragan.com. Misappropriation Just because something happens doesn’t mean you have to take advantage of it for your brand. There’s a difference between being clever and being annoying, and forcing the royal baby into your...
J&L Marketing Partners with Cardone University to Maximize Marketing Results for Auto Dealerships
J&L Marketing announced today that it has partnered with Cardone University to launch J&L University, a comprehensive sales education program that promises to deliver increased sales, profits and event attendance to J&L clients. J&L Marketing has...
Getting More Customers from Your Dealership Website
Getting more customers from your dealership website, according to Stratosphere Studio. For most companies we’ve come across, advertising budgets are limited and it can be a real challenge to determine how to spend those precious marketing dollars. For some of our...
70 World Premiers as the Frankfurt Auto Show Opens this Week
70 world premiers as the Frankfurt Auto Show opens this week, according to The Detroit News. The world’s automakers are showing off their shiniest, most advanced vehicles at the Frankfurt Auto Show, which opens this week. Among the 70 world premieres are a notable...
US Equity Advantage Celebrates Saving Consumers $29 Million in Loan Interest Payments in its 10th Year of Business
This year, as US Equity Advantage celebrates its tenth year in business as the leading provider of biweekly and custom consumer loan acceleration services to the automotive industry, it announces several milestone achievements: A projected $29 million in interest...
Experian Automotive: Ford Motor Company tops U.S. commercial vehicle market share in Q2 2013
Experian Automotive announced that Ford Motor Company ranked highest in market share for all commercial vehicles at nearly 21 percent in Q2 2013, followed closely by International (17.5 percent) and Freightliner (15.6 percent). This analysis included all vehicles in...
This Weeks Recalls from NHTSA
NHTSA Campaign ID Number: 13V396 Manufacturer: Toyota Motor Engineering & Manufacturing Make / Model Years: LEXUS / 2006-2008 TOYOTA / 2006-2010 Subject: Inverter Failure may cause Hybrid Vehicle to Stall NHTSA Campaign ID Number: 13V395 Manufacturer: Toyota Motor...
Gaining a Universal Insight into the Diagnosis of Automotive Ignition Systems
Gaining a universal insight into the diagnosis of automotive ignition systems, according to SearchAutoParts. Did you know that a fourth state of matter powers the spark ignition internal combustion engine (ICE) and it can be used for engine diagnosis as well? So one...
A Picture is Worth 1,000 Sales
In an ideal situation, your dealership would have an unlimited marketing budget to promote yourself. But we all know it doesn’t work like that. The question you need to ask is, “How do we optimize our limited marketing dollars to produce the best return on...
Use Your Camera
We all have iPhones today, iPads, laptops, communicating devices of all forms, shapes and sizes. They are great for looking at data, I even like them myself. What I have found is that they are even better for helping you in training your people. They have the ability...
How to Dominate with Savvy Hiring and Retention: Part I
Over the past three months I have been spending hours working with as many dealer principals as possible. The purpose was simple, to discover what separates great dealerships from mediocre ones. In the end the answer was abnormally obvious — the people make or break...
Generation Y: A Tremendous Gold Mine of Opportunity
So, who are these people called the Generation Y or GENY for short? They are the children of the baby boomers. You know, those born between the years 1977-1996, they are also known as the millennial. There are around 80 million members of GENY in this country alone...
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