Trending Auto Retail News
Shop Success in Five (sort of) Easy Pieces
Shop success in five (sort of) easy pieces, according to Search Auto Parts. There is no easy path if you are an automotive shop owner in the US but there are some priorities, some key behaviors that will allow you to enjoy and assure success, to be profitable and to...
Carmakers Rev Up with the Biggest and Best
Carmakers rev up with the biggest and best, according to The Detroit News. This year’s North American International Auto Show marks the first time since 2009 that the downturn of the auto industry and its lingering aftereffects are officially a thing of the past. With...
How to Boil a Frog with CRM
If you put a frog into a pot of boiling water, it will leap out immediately. But if you put a frog in a pot of cool water and then gradually heat the water until it starts boiling, the frog will not become aware of the danger until it is too late. The frog's survival...
Volvo to Integrate Xtime into its New Connected Car Platform, Sensus Connect
Xtime, the leading cloud-based customer retention platform for automotive manufacturers and dealer service departments, today announced that Volvo Cars of North America will integrate Xtime ServiceTelematics into Volvo’s Connected Car platform, Sensus Connect. At the...
Future Classics: The Best Modern Collectible Cars Of The Year
The best modern collectible cars of the year, according to Forbes. When Jaguar unveiled its F-Type coupe last fall in a Los Angeles aircraft hangar, Simon Cowell, Miranda Kerr and Kelly Osbourne joined the hundreds of guests there who ate British pastries under a...
New Mercedes-Benz CLA Outshines Aging C-Class, According To Kelley Blue Book
The latest entry-luxury sedan to join the Mercedes-Benz lineup, the 2014 CLA, is closing the gap on its outdated sister model, C-Class, with stronger average transaction prices, projected resale value and shopper interest, as well as lower incentive spend by the...
Used Car Demand to Drive Up Values
Used car demand to drive up values, according to Automotive Management Online. Following a lull in trading conditions, which saw values fall in the last quarter of 2014, the used car market is showing early signs of strength in January 2014. According to Black Book...
CarOffer™ Ready for Launch at NADA 2014
CarOffer, LLC is a new company launched in Dallas, TX by industry entrepreneur Bruce Thompson. The CarOffer™ mobile app will give consumers the ability to scan, photo and submit vehicles they wish to sell in minutes. Dealers with the CarOffer™ tool will have the...
Why Every Dealership Should Have a Giant Inflatable Gorilla
According to Driving Retention, how dealers and managers can utilize their resources and better manage their marketing dollars. One of the challenges that dealers and managers face when analyzing their marketing budgets is sourcing traffic. Do you find anomalies in...
How to Get a Car Dealer License in Florida
The beginning steps of starting your own car dealership in Florida, according to JW Surety Bond. If you have an entrepreneurial spirit and are looking to start your own business, you know for sure that an auto dealership is a perennial favorite that cannot go out of...
A Quick How-To Guide on Search Retargeting
A quick how-to guide on search retargeting, from Marketing Profs. Most online marketers today are familiar with retargeting—the practice of serving display ads to users based on their online behavior. The most common form of retargeting is known as site retargeting:...
Nissan Tweets ‘Our Bad’ For Overexposure of Rogue Ad
According to Forbes, the first automotive-marketing transgression of 2014 has occurred. The first automotive-marketing transgression of 2014 has occurred. But remarkably, it had nothing to do with some misstep on social media. Instead, Nissan has ended up apologizing...
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