Trending Auto Retail News
Make Hidden Persuaders Work for You: Aroma, Music, Color, Font
Make hidden persuaders work for you, from Marketing Profs. Hidden persuaders influence what products are bought and how customers rate the shopping experience. They include aromas that increase spending, music that boosts profits, colors that enhance sales, and font...
10 Instagram rules everyone should follow
10 Instagram rules everyone should follow, from Ragan.com. Instagram is a visual social platform (with more than 150 million active users), where users capture, customize, and share photos and videos with their followers. Though some people think Instagram is nothing...
Google Analytics Content Reports: Understanding the Key Benefits
Google analytics content reports, from Search Engine Watch. We all know that content is a key part of a website, but do you regularly analyze performance of content to see what's working and what hasn't hit the spot? If you haven't checked your Content Reports in...
2014 New York International Auto Show – in pictures
2014 New York International Auto Show in pictures, from The Guardian. The 2015 Ford Mustang convertible is revealed at the top of the Empire State Building. Fifty years ago, Ford Motors debuted its iconic Mustang at the 1964 World's Fair in New York City. To mark the...
Your Social Marketing: Five Tips to Avoid Becoming Like an Episode of ‘The Walking Dead’
Five tips to avoid becoming like an episode of 'The Walking Dead', from Marketing Profs. Hey, isn't it great we're in the Digital Age? The Internet. Facebook. Twitter. Pinterest. Gazillions of people putting their credentials and contacts on social networks, taking...
Canon Solutions America Advises Auto Dealers to Examine “Paperless” Service Technologies to Ensure Maximum Gains
Canon Solutions America, Inc., a wholly owned subsidiary of Canon U.S.A., Inc., cautions automobile dealers considering “paperless” technology for service department document archiving to be sure their decision will deliver true paperless benefits. “Dealers are...
Stirring the Automotive Melting Pot
Stirring the automotive melting pot, according to The New York Times. For decades, Italy’s role in any American auto show was clearly understood: to weaken the knees of enthusiasts with largely unattainable Ferraris, Lamborghinis and Maseratis. But new and unexpected...
5 Inside Sales Hiring Tips for Growing Companies
5 inside sales hiring tips for growing companies, from Entrepreneur. If your company has recently tried to recruit inside sales talent, then you’re probably already keenly aware that competition for all-star reps has never been fiercer. This is the result of a...
Experian Automotive: Consumers purchasing an electric vehicle are younger and more affluent than those buying a hybrid
In honor of Earth Day, Experian Automotive released findings from an analysis comparing electric and hybrid* vehicles. Findings from the analysis showed that in 2013, more than 45 percent of hybrid car buyers were 56 years old or older, while roughly 26 percent of...
DealerMatch Provides Exclusive Trading Network for National Association of Minority Automobile Dealers
DealerMatch and the National Association of Minority Automobile Dealers (NAMAD) are partnering to present the DealerMatch NAMAD Network, an exclusive network within the auto industry’s largest dealer-to-dealer marketplace. Along with visibility into the entire...
Many recalled GM cars won’t be repaired
Many recalled GM cars won't be repaired, according to CNN Money. Owners of the 2.6 million General Motors cars with faulty ignition switches have started to get their cars repaired. But if history is any indication, there are likely to be hundreds of thousands of the...
10 Best Green Cars Of 2014 Named By KBB.com
Just in time for Earth Day, eco-friendly drivers in the market for a new car can learn about the 10 Best Green Cars of 2014, hand-selected by the expert editors at Kelley Blue Book www.kbb.com, the only vehicle valuation and information source trusted and relied upon...
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