Trending Auto Retail News
Auction Prices Showing Signs of ‘Mid-Fall Market’
Auction Prices Showing Signs of ‘Mid-Fall Market’, from Used Car News. The auction lanes are showing signs of a mid-fall market, which is manifesting through more stable price movement and waning interest in some of the sportier vehicles. Ricky Beggs, Black Book...
CPO Sales Spike
CPO Sales Spike, from Used Car News. October was a strong month for certified pre-owned sales. CPO sales came in at 202,409, up 7.5 percent from September and 13.8 percent from October 2013. There were 27 selling days in October, for a daily selling rate of 7,497....
In Our New World, Background Checks Leave Much to Be Desired
I must have slept through my high school social studies class. I must not have paid attention when I was in law school. I apparently find myself in a curious new world. To use an old expression, someone moved the cheese. In this case, the cheese is the guideline for...
Experian Automotive: Delinquency Rates Rising
Experian Automotive: Delinquency Rates Rising, from F&I Magazine. In the third quarter of 2014, 30- and 60-day automotive-loan delinquencies grew 3.7% and 8.6%, respectively, from the previous year. This is according to Experian Automotive’s latest State of the...
Prototype electric car made with a 3D printer
Prototype electric car made with a 3D printer, from gizmag. It looks like Local Motors is getting some company in the 3D-printed car arena. German electric vehicle manufacturer StreetScooter recently completed the prototype of its C16, most of the exterior components...
Using UTM Tags to Enhance Digital Marketing Strategies
Using UTM Tags to Enhance Digital Marketing Strategies, from ClickZ. Don't use UTM tagging already? Here is a look at what UTM tags are, how brands could use them, and why they should incorporate UTM to maximize digital marketing strategies. Urchin Tracking Module...
Justifying Your Spend – Getting SEO Buy-In
Justifying Your Spend – Getting SEO Buy-In, from Search Engine Watch. Justifying Investment Depending on your company, it might be once a year, some companies do it once a quarter, and I sincerely hope there aren’t any companies that force marketers to do it on a...
Parallax Scrolling and SEO: What You Should Know Before Designing a Website
Parallax Scrolling and SEO: What You Should Know Before Designing a Website, from ClickZ. Parallax websites look great when done properly, but need to be well structured to maintain search channels, and remain user-friendly. When Ian Coyle designed the first...
Supercharge Your PPC Workflow
Supercharge Your PPC Workflow, from Search Engine Watch. There are a never-ending number of tasks needed for successful PPC workflow. Sometimes it feels like there is too much to do and too little time to do it. Establishing a routine for PPC optimization helps calm...
Which Social Media Sites Will Give Me the Biggest ROI?
Which Social Media Sites Will Give Me the Biggest ROI?, from Kruse Control Inc.. Social Media ROI may seem elusive but there are specific steps you can take to leverage the medium without going broke. Marketing to generate leads for any business today requires a...
Mobile 2015: 4 Trends to Watch
Mobile 2015: 4 Trends to Watch, from ClickZ. The mobile space continues to see growth and innovation as 2014 winds to a close. What can marketers expect to see in 2015? "Mobile is the front door of Target." That's what the senior vice president of Target.com and...
Dealership promotion to offer $180,000 in downtown gift cards
Dealership promotion to offer $180,000 in downtown gift cards, from The Business Times. The parent company of two automotive dealerships plans to purchase at least $180,000 worth of gift cards for downtown Grand Junction businesses as part of a promotion to both...
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