Trending Auto Retail News
TOTD: What Should VW Do to Sell More Cars in the U.S.?
TOTD: What Should VW Do to Sell More Cars in the U.S.?, from Motor Trend. November auto sales in the U.S. were revealed last week, and as usual, Volkswagen's numbers were much lower compared to those of its rivals. Take the Volkswagen Jetta, for example. The...
Hip-Hop Video Promotes The Next Up Retail Sales Process
Hip-Hop Video Promotes The Next Up Retail Sales Process, from Business Wire. ANAHEIM, Calif.--(BUSINESS WIRE)--Jumping on the YouTube video craze, The Next Up, a retail sales process (RSP) proven to improve dealership sales, released a humorous hip-hop video featuring...
Online F&I product sales a ‘struggle’
Online F&I product sales a 'struggle', from Automotive News. Driver's Village has readily embraced offering credit approvals on its e-commerce site, dvoffers.com, but it has yet to sell extended service contracts and other F&I products online. Dealership staffers must...
New lights lead dealership to a greener path
New lights lead dealership to a greener path, from Virtual-Strategy Magazine. Palmen DCJ explains new and more efficient lighting system RACINE, Wis., Dec. 1, 2014 /PRNewswire-iReach/ -- Automotive dealers are quick to point out the advantages to the environment for...
In-store kiosks put F&I right in front of customers
In-store kiosks put F&I right in front of customers, from Automotive News. Michael Fastman believes in the power of putting finance and insurance products at customers' fingertips. So he is buying kiosks for BMW of Silver Spring, in Silver Spring, Md., where he is...
How Will You Use Big Data in 2015?
How Will You Use Big Data in 2015?, from Business 2 Community. Big Data includes everything that makes it to the Internet. Structured data stored in databases is there, but so is unstructured data, including text messages, Tweets, Facebook status updates, items you...
Scion Selects 3 Birds to Energize its Dealer Communications Program
Scion Selects 3 Birds to Energize its Dealer Communications Program, from Virtual-Strategy Magazine. Building on proven experience in consumer-focused branded messaging, 3 Birds is honored to announce its selection as the exclusive provider for Scion’s internal...
Car Dealers Borrow Sales Strategies From Tesla
Car Dealers Borrow Sales Strategies From Tesla, from Insider Car News. It was only a matter of time before car dealers started to admit, at least to themselves, that Tesla Motors’ sales model has some good points. The move is ironic considering that some of the same...
Car buyers test-drive dealers on social media
Car buyers test-drive dealers on social media, from USA Today. "What's it gonna take for me to get you on this Facebook page today?" Auto dealers ask that question with increasing frequency these days, now that buyers use social media to help in the search for a new...
Here’s How GM Uses Social Data to Improve Cars
Here's How GM Uses Social Data to Improve Cars, from Adweek. Brands employ Twitter and Facebook feedback in new ways When owners of the new Chevrolet Trax drive off lots in January, they will comment on everything from its built-in WiFi to its trunk space on Facebook,...
November Sales Pace at 17.20 Million-Unit Annual Rate
November Sales Pace at 17.20 Million-Unit Annual Rate, from F&I Magazine. November new-vehicle sales increased 4.6% to 1,302,043 units. On a year-to-date basis, sales increased 5.4% to more than 15 million units sold through during the first 11 months of the year....
Will OSHA use my documentation against me?
Clients frequently ask, “can my own OSHA documentation be used against me?” KPA receives this question frequently, and as such, myKPAonline is programmed to document your hazards correctly as well as to note your documentation’s deficiencies. Unfortunately there is...
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