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Trending Auto Retail News

AIADA Endorses Dealertrack Technologies

New Partnership Offers Dealers Access to Automotive Retailing Software Solutions and Service Alexandria, VA (January 21, 2015) – The American International Automobile Dealers Association (AIADA) today announced a new affinity partnership with Dealertrack Technologies...

AutoLoop: Total End-to-End Marketing is Just the Beginning

Fresh Innovations, Full Integration Distinguish Complete Marketing/Engagement Solution Last year, innovative product launches, multiple developments and a crucial acquisition helped power AutoLoop into the industry’s only true end-to-end complete single-vendor...

vAuto’s Conquest System Drives Increases In New Vehicle VDP Views

Tool Gives Dealers Competitive New Car Pricing, Promotional Clarity OAKBROOK TERRACE, IL (January 21, 2015) – Dealers who use vAuto’s Conquest system to price and merchandise their new vehicles are attracting more attention from new vehicle shoppers on AutoTrader.com...

Car Talk: The Marketing Gift of (Automotive) Gab

Car Talk: The Marketing Gift of (Automotive) Gab, from 9 Customer Think. According to Nielsen, word-of-mouth is the most trusted source of decision-influencing and decision-making information for consumers around the world. Having often addressed the power of informal...

Using Social Media to Promote Your Dealership

Using Social Media to Promote Your Dealership, from Dealer Marketing Magazine. Social media should be an essential part of any auto dealership’s marketing plan moving into 2015. Even though many consumers want to physically see an automobile before they purchase it, a...

Your Dealership’s Digital Marketing Strategy Sucks!

Your Dealership’s Digital Marketing Strategy Sucks!, from Dealer Refresh. Well… Maybe “Sucks” isn’t exactly the right word but, I promise that you are going about your digital marketing in the wrong order of operations. And, yes, there is a correct, comprehensive and...

5 New Year’s Resolutions for Paid Search in 2015

5 New Year’s Resolutions for Paid Search in 2015, from Search Engine Watch. Well, it’s that time of year. Time to reflect on 2014, and look forward to 2015. And with that, comes the making of resolutions for the new year. Exercise more. Eat less. Spend more time with...

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