Trending Auto Retail News
Wayne Reaves Adds CarStory Market Reports to its Nearly 2000 Dealer Websites
The partnership marks the second customer-wide rollout of the reports by a dealer website provider and grows the CarStory dealer network to more than 3,000 dealerships nationwide. Austin, Texas – March 23, 2015 – CarStory, the industry’s largest provider of...
Competition Targeting: How to Outsmart, Outwit and Outwork Your Competitors
I can’t stand that guy! Not only did he outsell me last month, but he took out a huge billboard in front of my dealership. He bought the entire back page of the newspaper and he’s buying my name in Google! My dealership is better run, and I have better inventory. It...
All-Electric and Fuel Cell-Powered Porsches are on the Way
All-Electric and Fuel Cell-Powered Porsches are on the Way, from Automotive Training Centres. Students training to become a mechanic may dream of one day working on the latest Porsche model. And there’s no surprise why. Since 1948, the brand has been producing cars...
Autotrader Rebrands With Mobile Focus
Autotrader Rebrands With Mobile Focus, from Driving Sales News. Autotrader.com is rebranding. In this case, they are hoping to lose the dot-com and gain more notoriety on mobile devices. Autotrader.com is now becoming just “Autotrader.” The company wants to be...
Car dealer adds quick bays, “buzzers’
Car dealer adds quick bays, "buzzers', from Tire Business. WACO, Texas—Waco Honda dealer Greg May was desperate to serve more service customers, realizing he “had no room left, we had to grow.” The owner of Greg May Honda in Waco said he was “to the point that we had...
The Essential Elements of an Effective Dealership Website
The Essential Elements of an Effective Dealership Website, from Speed Shift Media. How effective is your dealership website? As more and more consumers turn to the web during the automotive research process, it has never been more critical to maintain an optimal...
Mr. Buffett: Want more car dealerships? Become a “car person”…
Mr. Buffett: Want more car dealerships? Become a “car person”…, from Driving Sales. Warren Buffett’s purchase of Van Tuyl Auto Group is an opportunity to raise the bar on diversity in automotive retail… On March 8, the world celebrated International Women’s Day, a day...
4 Tips to Supercharge Your Buy Here Pay Here Sales Training Program
4 Tips to Supercharge Your Buy Here Pay Here Sales Training Program, from NCM Institute. Is your Buy Here, Pay Here (BHPH) sales training lousy? That is the cleaned up version of what I hear from most dealership owners and managers when I ask how they would rate their...
Why Auto Dealers Fail, But You Don’t Need To
Why Auto Dealers Fail, But You Don’t Need To, from Dealer Marketing. “It’s failure that gives you the proper perspective on success.” —Ellen DeGeneres Where to begin with quotes on success and failure? Ellen’s is only one of countless good ones. And they all say that...
Six Simple Changes for a Record Year in Fixed Ops
Zig Ziglar said “You have the perfect processes in place to give you exactly what you got last year.” I’m betting most dealers and managers would like to have a more productive and more profitable year this year versus last year. Increase service appointments by 10%...
TPMS – Making sure the light comes on when it’s supposed to!
TPMS - Making sure the light comes on when it's supposed to!, from AutoPro Workshop. “The light wasn’t on when I got here!” Your customer is adamant that the funny looking yellow warning light now brightly illuminated on his instrument panel was not “on” when he...
OTC launches industry-first wireless OBDII dongle tire pressure monitoring system device in North America
OTC launches industry-first wireless OBDII dongle tire pressure monitoring system device in North America, from Motor Age. OTC has released the industry’s first all-in-one tire pressure monitoring system (TPMS) tool with wireless OBDII dongle, activation and relearn...
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