Trending Auto Retail News
How to Create a Culture of Health for Happy, Productive Employees
Are you looking for ways to improve employee productivity and boost morale? Consider creating a culture of health in your dealership.
Don’t Just Show Cars, Parts and Service – Your Online Showroom Should Also Display Finance & Insurance Products
Knowing which items to display on your car dealership’s website may seem obvious, but the reality is that many owners are neglecting to post the complete inventory of an extremely important department
![Think Tank Tuesday : How Do You Define Your Brand? [VIDEO]](https://digitaldealer.com/wp-content/uploads/2016/05/img-thinktanktues-051016-1-400x250.png)
Think Tank Tuesday : How Do You Define Your Brand? [VIDEO]
On this week’s Think Tank Tuesday, I got the opportunity to visit Ryan Norris at Toyota of Easley in South Carolina. In that experience, we had a discussion about what makes a brand…and it’s more than just a logo or a jingle.
4 Absolutes of an Automotive Game Changer
I have great news. You don’t have to be a genius to change the game, and you don’t have to be a World Series winning champion either. But you do have to be willing to disrupt and question the current
Mary Lynch joins ZMOT Auto (Cardinale-Group) as Manager | Retail Performance
The Cardinale-Group of companies is pleased to announce that Mary Lynch has been named Manager | Retail Performance of ZMOT Auto, effective immediately.
Used Car Market Insights – Week of May 10, 2016
This week’s Black Book Market Insights report takes a comparative look at how car segments have performed year-to-date in 2016 versus the same period last year. According to Black Book data and analysis,
How Mazda’s New Recipe for Customer Loyalty Can Translate to Dealers
In a recent interview with Automotive News, Masahiro Moro, head of Mazda North American Operations, detailed Mazda’s plan to increase customer loyalty for both the OEM and its dealers.
Today’s Biggest “SuperCar” Bargains
Black Book’s Collectible Cars editor, Eric Lawrence, offers up the following bargains on exotic, high-end luxury and overall fun cars. Here is a listing of several cars, what they were originally priced at
5 Mega-Important Reasons to Create a Content Strategy
In a world where consumers choose to connect with the brands they love, and where smart, savvy companies want to be included in that choice, getting the right message to the right customer
What the Internet of Things Means for Car Companies
In the Internet of Things (IoT), formerly unconnected devices are wirelessly linked to the Internet so that they can report and collect data or automate systems. It’s fairly clear that the IoT will soon be
Time for a Change
Every dealership understands that the technician shortage has brought into question, how we do business. Several states across the country have new laws that state the manufacturer must pay retail
Automotive Marketing Automation – Myth and Facts
As a dealership, you’ve probably heard of marketing automation. I am going to bet though, that 90 percent of you have no clue what the term means.
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