Trending Auto Retail News
Staffing: How Many Support Peeps Do You Need – Or Can Afford?
How many peeps does it take to screw in a light bulb in a dealership service department? Let’s calculate, a factory expert to determine the appropriate bulb (new national factory VP), a parts person to
Turning Low Profit Recalls into High Profit Maintenance
The National Highway Traffic Safety Administration has been tracking vehicle recalls since 1966. There were roughly 6 million vehicle recalls per year from 1966-1996 and about 17 million per year since then.
10 Baseball Movies That Will Improve Automotive Sales
America’s pastime offers valuable lessons that can be taken off the field and activated in the showroom. Each movie contains powerful insights that car dealers can utilize to further increase sales.
DealerSync to Appear at 70th Annual NIADA Convention
For the first time ever, DealerSync will be in attendance at the 70th annual NIADA Convention and Expo, to be held June 13-16 at the newly renovated Mirage Hotel in Las Vegas.
Gaining a Competitive Edge Through Your Dealership’s Career Site
Don’t wait until it’s too late! That’s mindset you need to have when trying to stay ahead of your competition. Sometimes, competitive advantage is created with the introduction of a breakthrough product
Knowing Your Clients
Can you tell me the make and model of the car each of your clients have? What about the last time they were in for an oil change? The last time they bought new tires?
The Myth of the "All-Powerful" Marketing Suite
Just as one baseball glove does not fit all who play baseball, one “all-encompassing” marketing suite or strategy does not fit all in the automotive business. Think about how our industry views vendors.
Team Mighty Bikes Atlanta Tour de Cure
Team Mighty will be riding for the third consecutive year in the Atlanta Tour de Cure to raise money and help make a difference in the fight to stop diabetes
DealerSuccess Launches ConversionBlaster, a Genius Website Conversion Tool for Auto Dealers
Simple Website Plug In helps Auto Dealers Personalize and Localize Websites by Delivering Geo-Specific Campaigns based on Consumer’s Location
Socially Responsible Dealerships & Customer Loyalty
All humans have feelings and those feelings can absolutely affect their decisions in life, including any products purchased, where they buy them and to which companies they are loyal.
![Think Tank Tuesday : Where Is Your Marketing Budget Going? [VIDEO]](https://digitaldealer.com/wp-content/uploads/2016/06/img-ThinkTankTuesday-marketingbudget-400x250.png)
Think Tank Tuesday : Where Is Your Marketing Budget Going? [VIDEO]
In this week’s Think Tank Tuesday, Paul will answer this question and explain how you can use both Google’s paid search feature, multiple social media platforms, and dynamic retargeting to increase
Used Car Market Insights – Week of June 7, 2016
This week’s Black Book Market Insights report looks at valuation activity from the first week of June, showing Full-Size Vans as the only segment with a positive change in values. Minivans and small pickups
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