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Trending Auto Retail News

Better Culture = More Women

Better Culture = More Women

According to the U.S. Bureau of Labor Statistics, “Despite the prominence of leadership roles, women hold about 25 percent of jobs in the motor vehicle and parts industry as of late 2015.”

Modern Communication: What Your Customers Want

Modern Communication: What Your Customers Want

Customer expectations are continuously evolving, and for businesses, it’s a matter of keeping up or getting passed by as shoppers look for opportunities that meet their needs in the most

Used Car Market Insights – Week of July 19, 2016

Used Car Market Insights – Week of July 19, 2016

This week’s Black Book Market Insights report shows that car and truck segments depreciated at nearly the same percentage this past week. Also, cars saw heavier depreciation at the same time last year

Video Marketing: Let’s Get Musical!

Video Marketing: Let’s Get Musical!

Quality video content can manipulate emotions and convey meaning far beyond the capability of written words or any still images. But videos aren’t effective simply because customers can see

Just Do What I Ask You to Do

Just Do What I Ask You to Do

In my tenure as a sales manager, I would bring the new hires together after the interviewing process was finished, before we started any formal training, and have a heart to heart discussion.

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