Trending Auto Retail News
Better Culture = More Women
According to the U.S. Bureau of Labor Statistics, “Despite the prominence of leadership roles, women hold about 25 percent of jobs in the motor vehicle and parts industry as of late 2015.”
Autodisrupter Episode 3 – 10 Ways to Follow up with Video [EXCLUSIVE VIDEO]
Following up with video doesn’t have to be hard. With email and text the personal touch can get lost. Video is an easy way to be just a little different and have a last impression on your customer.
At Digital Dealer 21, AutoLoop Celebrates Successful 2016 Integrations that Fully Complete Its Sell, Service, Repeat Cycle
AutoLoop, LLC, the leading provider of auto industry marketing and customer relationship management solutions that successfully drive the Sell, Service, Repeat cycle
Recall Masters adds "Don’t Drive" & "Stop Sale" Recall Tracking to its Software System
Recall Masters, Inc., the leading provider of automotive recall news, data, training, and communications, today announced that it has added “Don’t Drive” and “Stop Sale” recall tracking
Authenticity is Not for Amateurs: A Comparison of Failure and Success
I’m struck by the dichotomy of authenticity which consumers experience on a daily basis. It’s a constant question about who to believe, will the product or service be right for me and can I trust this person
69% of Executives Believe Social CEOs Boost Company Credibility
It’s important to get your dealership team involved at every level, from the very top all the way down. Not only does this improve engagement, but it shows everyone your dealer principal and
Modern Communication: What Your Customers Want
Customer expectations are continuously evolving, and for businesses, it’s a matter of keeping up or getting passed by as shoppers look for opportunities that meet their needs in the most
Hard Facts: How to Take Responsibility for Your Business [VIDEO]
Let’s get serious. Stop being so irresponsible with your business! Sure, you can look up to experts for strategies, ideas, and marketing tools, but don’t let them take the wheel.
Used Car Market Insights – Week of July 19, 2016
This week’s Black Book Market Insights report shows that car and truck segments depreciated at nearly the same percentage this past week. Also, cars saw heavier depreciation at the same time last year
Video Marketing: Let’s Get Musical!
Quality video content can manipulate emotions and convey meaning far beyond the capability of written words or any still images. But videos aren’t effective simply because customers can see
Just Do What I Ask You to Do
In my tenure as a sales manager, I would bring the new hires together after the interviewing process was finished, before we started any formal training, and have a heart to heart discussion.
Work On Yourself Wednesday : Help Versus Service [VIDEO]
How are you adding value to the transaction for your customers? As people are making purchase decisions, are you influencing, or are you simply helping– order-taking?
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