Trending Auto Retail News
5 PPC Trends for 2017
Pay per click or PPC advertising is a money generator, but how can we maximize the latest trends in this form of advertising? It’s not just Google out there anymore! Increasing competition from Bing
LotLinx Announces Product Expansion: VS – Lead-Enabled Retargeting
LotLinx has announced the launch of LotLinx VS – Lead-Enabled Retargeting. This VIN-specific tool for Facebook combines the power of the largest social network with the industry’s
Forty-Year Industry Veteran & KISS Concepts Group President Joins American Auto Shield with Plans for First-Of-Its-Kind Vehicle Service Contract Program
President Rod Heasley of KISS Concepts Group, a business development consulting firm focusing on auto dealer and lender services, has joined American Auto Shield
What is Brand Loyalty, Really?
The automotive industry is extremely competitive – not just locally, but also at the manufacturer level. Manufacturers spend truckloads of money on conquest marketing and brand loyalty
Search Optics Announces Virtual Business Development Center to Optimize Auto Dealer Lead Management
Search Optics®, a leading global digital marketing provider with expertise in automotive and other industries, today announced the Virtual Business Development Center (VBDC)
Network Problems? IT Assessments Offer Relief and Guidance
Are information technology (IT) problems slowing your business down? If your dealership experiences frequent network crashes, slow Internet or complaints from employees
Used Car Market Insights – Week of May 15, 2017
Welcome to this week’s edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes.
DealersLink Releases FastBook Pro 5.0 Booking Tool
DealersLink, an industry leader in automotive systems integration and networking technology, has announced the release of its new FastBook Pro 5.0 booking tool. FastBook Pro 5.0
![Think Tank Tuesday : Stop Getting Your Ideas Stolen [VIDEO]](https://digitaldealer.com/wp-content/uploads/2017/05/thinktanktues-geader-051617-400x250.png)
Think Tank Tuesday : Stop Getting Your Ideas Stolen [VIDEO]
Ideas are only the iceberg for what’s really important in your marketing campaign. On this week’s #ThinkTankTuesday, Dan talks about a time that he had a great idea and it didn’t end up
5 Things That Make a Great Customer Experience
Customer experience is increasingly important in business. Retail shops now compete for customer wallets with behemoths such as Amazon. As a result, stores now have to prove to customers
This Overlooked Tool is Guaranteed to Improve Your Customers’ Experience
If you’re like most dealers when I say the term ‘collaboration tool,’ you may have no idea what I’m talking about. However, when I say the term ‘Instant Messaging’ you know what I’m talking about
6 Keys to the Car Dealership of the Future from NADA 2017
I recently had the opportunity to attend the National Automobile Dealers Association convention in New Orleans as a guest of CDK Global. This year marked the 100th anniversary of the event.
Join us for Digital Dealer Las Vegas 2021