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Trending Auto Retail News

The Hardest Position to Hire & Retain in an Automotive Dealership

The Hardest Position to Hire & Retain in an Automotive Dealership

One of the hardest positions to hire for, train and keep in an Automotive Dealership is a Digital Marketing Manager. Owners spend thousands and in many cases hundreds of thousands of dollars on digital marketing products yet they struggle to have someone internally...

Freebie Fridays – The 5 Minute Meeting

Freebie Fridays – The 5 Minute Meeting

Fighting to stay awake in your sales meetings? In this Freebie Friday quick tip, ELEAD1ONE Partner Bill Wittenmyer explains why we should rethink spending time in sales meetings instead of executing.

The Next Evolution of Social Marketing

The Next Evolution of Social Marketing

When social media marketing burst on the scene nearly a decade ago, just about every dealership immediately piled onto the bandwagon. We didn't all know exactly what we were doing; we just knew we had to do it because everyone else was doing it. At the time I was with...

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