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Trending Auto Retail News

Are You Ready to Cut the Cord?

Are You Ready to Cut the Cord?

How do you watch shows these days? Is it sitting on the couch in front of a TV, or is it on your phone while you're on the go? Times are changing, and how we watch TV is changing as well. Learn about Facebook Watch and creating engaging content for the platform in...

How To Remove Friction Between Teams

How To Remove Friction Between Teams

Recently I returned for a follow up visit with a client where we had installed a new sales process for their team. Gathering a few of the key people together I questioned how it was going. For the most part, results were promising but there were a few portions of the...

Pearl Technology Integrates Experian Propensity Scoring Platform

Pearl Technology Integrates Experian Propensity Scoring Platform

New platform enables auto dealers to better understand and target consumers that are “In-Market” to buy or lease a vehicle DALLAS, October 31, 2017 -- Pearl Technology Holdings, LLC, (Pearl) (www.pearlsolutions.com) today announced it has expanded its relationship...

Holidays are the Perfect Time to Nurture Loyalty

Holidays are the Perfect Time to Nurture Loyalty

It’s beginning to look a lot like the holidays. In retail, that typically means an upsurge in business. In the automotive industry, the sales department typically finds consumers buying vehicles for their loved ones. And the service department sees an upsurge in...

3 Easy Ways to Achieve a Stronger Digital Presence

3 Easy Ways to Achieve a Stronger Digital Presence

How does your community perceive you and your dealership? What about your internet viewers? While you may have a solid representation within your community, have you considered how you need to present your brand in the digital world? Branding is an often-ignored side...

Stay on Top by Sticking to the Bottom

Stay on Top by Sticking to the Bottom

Put your most important information above the fold—that’s what the newspaper editors of old did, and it’s a practice that web developers still follow today. Above the fold content includes anything position in the uppermost part of a webpage, where it is visible to...

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