Trending Auto Retail News
ADESA Canada Announces Sales and Operations Leadership Changes
CARMEL, Ind. – Oct. 23, 2017 – ADESA, a business unit of a global vehicle remarketing and technology solutions provider, KAR Auction Services, Inc. (NYSE: KAR), announced that Eddy Cusan has been promoted to vice president of commercial sales for ADESA Canada and...
Is Your Personal Information Really Yours?
Our phones are our lifelines. We store so much information on them that the thought of having our cell phones hacked is a terrifying one. There are steps you can take to secure your phone and make sure that your information isn't taken advantage of. Learn more in this...
Flick Fusion Releases VidCom Mobile App, a Multi-Platform Video Communications App For Auto Dealers
Urbandale, IA—October 23rd, 2017—Flick Fusion today announced the release of VidCom Mobile App, a groundbreaking new app that takes customer communications to a new level. VidCom is a multi-platform video communication app that enables dealership personnel to engage...
ELEAD1ONE Inbound Call Center Delivers 70 Percent Service Appointment Set Rate for Gettel Automotive Group
Atlanta, GA – October 23, 2017 - ELEAD1ONE announced today that its inbound call center service delivers a 70 percent appointment set rate for Florida-based Gettel Automotive Group. Of an average 7,200 inbound calls to the group's 22 stores every month, more than...
Why Conventional Marketing Techniques No Longer Work
myKaarma CEO/Founder Ujj Nath explains why conventional marketing techniques are not working to engage consumers any longer.
For Vehicle Service, Luxury is Different!
I’ve had the privilege of working with several leading luxury brands including BMW, Lexus, Porsche, Maserati and Rolls Royce. From these experiences, I have learned to adjust owner communications to meet the unique needs of these brands and customers. Following are...
Is Selling a Car More Important than Preserving a Life?
The Future of Used Car Recalls A recent Automotive News report states that one in four vehicles for sale by CarMax has a safety recall that need to be fixed. A separate report by consumer advocate group the Center for Auto Safety places it at 27 percent. Whatever the...
Freebie Friday: You’re Paid to Play, Not to Watch
Sales isn’t a spectator sport! In this Freebie Friday quick tip, ELEAD1ONE Partner Bill Wittenmyer shares the importance of getting in the game and taking control of your destiny – and your paycheck!
How to Set Up an Effective Text Messaging Strategy for Your Dealership
The way that consumers research, find, and engage with dealerships has changed significantly in recent years. In the past, dealers would buy newspaper and radio ads, put up a billboard, get listed in the Yellow Pages, and wait for customers to call or show up to their...
Jumpstart Automotive Media Path to Purchase Report: Full-Size Luxury Sedans See Shopper Interest Increase; New Lexus LS & Nissan Frontier Drive Additional Interest
San Francisco, CA—October 19, 2017 – Jumpstart Automotive Media, a leading media, insights, and marketing solutions company, today released its monthly share of shopper interest data. The report reveals that shoppers are showing more interest in vehicle segments such...
Are You Throwing Customers Away Due to Lack of Communication Channels?
I was recently in need of a moving company. There was one in my community that had done such a great job of branding and building consumer awareness that I decided to give them first shot at my business. I WANTED to do business with them because of their brilliant...
Looking to Boost Profit Margins? Might Be Time to Consider Your Own Branded F&I Products
2017 has been an interesting year for both franchise and independent auto dealers. After several years of increasing sales following the recession, the pace of sales saw a plateau in 2016 and some projections have 2017 sales even slowing slightly compared to the...
Join us for Digital Dealer Las Vegas 2021