Trending Auto Retail News
SANTANDER CONSUMER USA AND AUTOGRAVITY WORK TO TRANSFORM THE CAR-BUYING AND FINANCING JOURNEY
Santander Consumer USA’s finance offers are now available on the AutoGravity mobile application DALLAS, MARCH 8, 2018 – Santander Consumer USA Holdings Inc. (NYSE: SC) today announced it has reached an agreement with automotive technology leader AutoGravity to...
How to Promote Tentpole Events on Facebook
A ‘tentpole’ event at your dealership is one of those big-deal events that you really want to be successful. It could be a sale, holiday event, new product promotion or a community event that you’re sponsoring. Tentpole marketing is a strategy that generates social...
Xtime Partners with Digital Dealer to Recognize Industry’s Top Customer Experience
March 6, 2018 - Xtime is partnering with Digital Dealer to present the Customer Experience Excellence Award at Digital Dealer’s Conference & Expo in Orlando on April 10-12. At Xtime, we are proud of this partnership at the conference, which recognizes the...
Best Week YTD For Vehicle Depreciation
Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report. This week’s Black Book Market Insights report shows...
Hitting the Target for Paid Search
Paid search typically consumes the largest part of a dealer’s digital advertising budget, and from my experience there are many dealers who are wasting a large portion of this spend. Most of these dealers have no idea how to inspect the quality of these campaigns,...
5 Steps to Creating an Amazing Online Retail Experience
XXI century is all about shopping online. Almost every shop, retailers and manufacturers have transferred their services to the Internet and made shopping possible for everyone. Besides, shopping online can be more beneficial, as customers are often offered huge...
Tips for Auto Dealers to Crush Online Marketing
In the past few years, you may have noticed that your auto dealership marketing has reached a fevered pace. As competition for the used car shopper and that next sale grows in intensity, many dealers still continue to find value in traditional advertising such as...
NEW BLACK BOOK INFOGRAPHIC SPELLS OUT INNOVATIVE ANALYTICS PROCESS FOR VALUATIONS
History-Adjusted Values Enable Auto Professionals to Value a Vehicle Based on its VIN-Specific History without Estimation LAWRENCEVILLE, GA (March 6, 2018) – Black Book, a division of Hearst Business Media that provides industry-leading used vehicle valuation and...
When Will the Automotive Industry Become Early Adopters Instead of Followers?
Does anyone remember when some car dealers didn’t think websites were valuable? It really wasn’t that long ago. Now, every car dealer from the largest to the smallest independent has one. Even some manufacturers didn’t feel like they “needed” to own their own name on...
Being Real: The Fastest Way to Earn Customer Loyalty
Today’s consumers are fickle beings. It’s much harder to keep their loyalty than ever before. And, while it may take years to earn loyalty from a single customer, it could take only minutes to lose it. Your dealership can do everything in its power to earn and keep a...
Automotive Industry Veteran Jessica Ruth Joins Clarivoy as VP of Product
Columbus, OH, March 6, 2018-- Clarivoy, the auto industry’s most trusted source for optimizing the performance of marketing campaigns, today announced that it has hired Jessica Ruth, formerly Digital Program Manager at Dominion Dealer Solutions, as VP of Product....
Hard Facts: Updates & Features in Youtube Live
Youtube Live is updating its features to make sure your channel is as engaging as possible, but there are a few stipulations. Will these changes affect your channel? I'll help you find out in this week's #HardFacts.
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