Trending Auto Retail News
Hard Facts: Knowing When To Hire Employees I Advice for ENTREPRENEURS!
Are you a solo-preneur or working with a small team and aren't sure if you can handle expanding your staff, or if you really need to yet? Then this week's Hard Facts is for YOU! It can be difficult to determine when you need help- and what kind of help you need- when...
Unconscious Bias Doesn’t Just Happen at Coffee Shops: 5 Steps to Being Proactive and Increasing Your Bottom Line
Unconscious behaviors of your front and back end teams can be tricky and difficult to recognize, but they can make all the difference between a successful transaction and one that fails. Taking the intentional steps to realizing unconscious bias when it comes to women...
Effective Public Relations Begins with Humans
The art of public relations has changed dramatically in recent years and now includes a myriad of services and possibilities. Today’s consumers are exposed to as many as 10,000 brand messages per day and, to break through this noise barrier, public relations must...
Is $7.5 Million Worth a Process Change?
Most dealerships at the very least conduct some form of multi-point inspection and inform the customer about any needed repairs discovered during the inspection. But what happens if those recommendations aren’t properly documented? Well, failing to document those...
We Have Video Content, Now What? (Part 2)
Tim James shares why simply having video content isn't enough in the second video blog in this series.
Adding A.I. to Agent Effectiveness Leads Ontario Start-Up to Major Deal with Royal LePage
Innovation from Lead Assign driving more effective sales process for major organizations in North America and Europe Toronto, April 25, 2018: Artificial Intelligence innovator Lead Assign has signed a new, substantial deal for its innovative sales-enablement solution...
Mercedes-Benz USA Integrates Third-Party Inventory into MBonDemand.com
Sixt off-rental vehicles now available through the Mercedes-Benz private digital store ATLANTA, April 26, 2018 – Dealers now have a greater selection of inventory on MBonDemand.com. Mercedes-Benz USA’s online portal allows franchised Mercedes-Benz dealers and...
A Dealer’s Guide to Information Security
Auto dealerships are often under the misconception that they are too small to be targeted in a data breach, but the reality is dealerships – of every size – house highly sensitive confidential information from drivers’ licenses to insurance documents to payment...
Think Tank: How Long Should My Videos Be? I Video Tips & Ideal Video Length
"Hey Paul, how long should my videos be?" This is a common question I get asked from the video community. Watch this episode of Think Tank Tuesday and learn what goes into getting to that ideal video length that will keep your audience wanting to watch. If you have...
How Do Tire Sales Affect Customer Loyalty?
VP Analytics & Data Services Doug Van Sach shares some gaps between Millennial expectations and reality in this video blog.
Could Your Dealership Be Held for Ransom? Five Defensive Measures to Implement Right Now
Another tax season, another rash of scammers trying to separate people and businesses from their hard-earned money. While phone calls and snail mail are still popular methods among those trying to pull the wool over your eyes, the most ubiquitous threat in the digital...
Dealers Challenged with Google’s “Questions & Answers”
While setting up some new dealer marketing audits, I noticed a growing trend that will only become a bigger challenge for dealers. Introduced in August of 2017, Google’s “Questions & Answers” can be a helpful opportunity for dealers, but in many cases ends up...
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