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Trending Auto Retail News

Leasing, a Great Opportunity for More Transparency

Leasing, a Great Opportunity for More Transparency

As the cost of vehicles goes up, leasing is making a strong rebound in the market.  OEM and dealer advertising are putting a strong focus on their lease programs. And with extra money in their pockets (tax breaks, increased salaries, etc.) consumers are looking to...

Effective Public Relations Begins with Humans

Effective Public Relations Begins with Humans

The art of public relations has changed dramatically in recent years and now includes a myriad of services and possibilities. Today’s consumers are exposed to as many as 10,000 brand messages per day and, to break through this noise barrier, public relations must...

Is $7.5 Million Worth a Process Change?

Is $7.5 Million Worth a Process Change?

Most dealerships at the very least conduct some form of multi-point inspection and inform the customer about any needed repairs discovered during the inspection. But what happens if those recommendations aren’t properly documented? Well, failing to document those...

A Dealer’s Guide to Information Security

A Dealer’s Guide to Information Security

Auto dealerships are often under the misconception that they are too small to be targeted in a data breach, but the reality is dealerships – of every size – house highly sensitive confidential information from drivers’ licenses to insurance documents to payment...

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