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Trending Auto Retail News

Incentivization & Teamwork: The Keys to Increased Profits

Incentivization & Teamwork: The Keys to Increased Profits

As there are several different departments in dealerships, each with their own goals and targets, it is quite common for inter-departmental fighting to occur – a woe of many a manger. This happens because each department attempts to preserve revenue within their own...

KEEPS, Inc., Founder Vernon “Ray” Branch Retires

KEEPS, Inc., Founder Vernon “Ray” Branch Retires

LAS VEGAS, NV – July 9, 2018 -- KEEPS, Inc., the premier provider of exclusive daily actionable data that saves management time and improves automotive service operations profits, today announced the retirement of Founder, Vernon “Ray” Branch, effective June 30th,...

Social Media is Alive and Killing It!

Social Media is Alive and Killing It!

Some skeptics lament the decline in the use of social media platforms. Perhaps because they’ve become jaded due to all the arguments and political rhetoric constantly popping up in news feeds. Well, don’t for a second believe these pessimists! Social media is not only...

How to Drive Automotive Leads With Facebook

How to Drive Automotive Leads With Facebook

For years, newspaper ads and trade magazines helped automotive manufacturers and their vast network of dealerships move vehicles from the showroom to buyers’ home garages. Today, the rate of digital proliferation into every facet of our lives means that this...

10 Reasons Why Your Facebook Page Is Failing

10 Reasons Why Your Facebook Page Is Failing

Not all Facebook pages are created equal. It's hard to ignore the opportunities available with Facebook to attract, engage, and convert would-be customers, but building a high-converting Facebook page has been elusive for many dealers. It's important to know the...

Figuring Out What F&I Products Your Customers Need

Figuring Out What F&I Products Your Customers Need

Since when do F&I products only benefit certain customers? Moreover, when did the F&I manager become a financial services advisor that personally determined which products are important and which are not? Short of those rare one-off scenarios, I believe that...

This is How Marketing has Changed in the Last 15 Years

This is How Marketing has Changed in the Last 15 Years

First of all, marketing in general is over saturated. It’s becoming more and more difficult to release a marketing campaign that stands out from the rest. Statistics show that the average consumer is exposed to thousands of advertisements each day. They hear ads on...

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