Trending Auto Retail News
KAR Auction Services Partners with Jefferson Awards Foundation
CARMEL, Ind. – August 30, 2018 – KAR Auction Services (NYSE: KAR), a global vehicle remarketing and technology solutions provider, announces its partnership with the Jefferson Awards Foundation. The Jefferson Awards Foundation is one of the most prestigious and...
Hard Facts: Beacon Tech: How It Works & If It’s Worth It
Do you have a brick & mortar biz but don’t know if your marketing is what’s bringing customers through the door? ? Marketing, while heavily data and numbers driven, isn’t always easy to quantify. ➗✖➖➕ Attribution can be difficult to track as it’s not always easy...
3 Tips to Improve the Results of Phone Calls
Many dealerships subscribe to some type of call tracking service that records incoming phone calls, however, many sales managers neglect to listen to the calls on a regular basis. Typically, it’s not until the end of the month when they’re trying to squeeze out those...
Stop Chasing Squirrels: The More You Know, the More You Sell
Henry Ford was once asked why he visited his executives rather than having them come to his office when problems arose or he needed questions answered. “I go to save them time,” said Ford. “I’ve found that I can leave the other fellow’s office a lot quicker than I can...
MBTN Solutions Launches Easy Numbers-Driven Reporting for Auto Dealers, Focusing on Core Operational Areas for Success
PLEASANTON, CA (August 29, 2018) – MBTN (Manage by the Numbers) Solutions, a market innovator that helps dealers turn raw data into actionable information, today announced the official launch of its MBTN Solutions application, “Game Plan”. The suite is a simple-to-use...
Wanna Sell 30+? Learn to Drive The Up Bus!
Will McGinnis from vAuto posted the picture above on LinkedIn this week showing an unidentified Colorado Ford dealership with six salespeople sitting out front waiting on the Up Bus… in the middle of the day… on a Monday! Maybe the best part about the photograph was...
ADESA Launches 21-Day Return Guarantee with ADESA Assurance
Purchase Price Reimbursement on Eligible In-Lane or Online Purchases CARMEL, Ind. – August 29, 2018 – ADESA, a business unit of KAR Auction Services, Inc. (NYSE: KAR), has launched a new return guarantee product called ADESA Assurance. The new service allows...
Don’t Let Your Competition Out-Brand You!
I am sure many of you are familiar with the sad fate of Toys R Us. But, do you remember how it originated it’s online journey? In the beginning of the Toys R Us online venture, they made a deal with Amazon to be the exclusive provider in their category. At the time,...
Content Marketing Is Not a One and Done Game
There is one common problem most companies run into when they start a content marketing strategy. Frequently, executives have unreal expectations and expect to go from zero to hero in a matter of days. They want an immediate return-on-investment – such as leads,...
Think Tank: How to Use Brand Collabs Manager | FACEBOOK’S LATEST UPDATE
Facebook is looking to make it easier for brands to connect with one of their most powerful tools-- Influencers! Brand Collabs Manager allows advertiser to search through lists of creators and influencers based on the demographics of their audience. Creators develop...
DUNCAN AUTOMOTIVE NETWORK JOINS FLEXDRIVE SUBSCRIPTION MARKETPLACE TO ADDRESS TRANSPORTATION NEEDS FOR INTERNATIONAL STUDENTS
Duncan Automotive launches car subscription in Virginia to advance dealership offerings and meet growing demand in rural area ATLANTA, August 28, 2018 – Virginia-based Duncan Automotive Network is the latest dealership to move forward with a partnership with...
You May Want to Keep an Eye on Tesla, Here’s Why:
Tesla CEO Elon Musk recently tweeted that he wanted to take Tesla private, which has garnered a lot of attention. Hey, I realize that Tesla as a company can be a polarizing issue in our automotive industry. But this is something you may want to pay attention to....
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