Trending Auto Retail News
How do you Overcome Discrepancies with Appraisal Tools?
AutoLoop VP, Front End Solutions Russ Beckenstein shares advice on how dealers can overcome valuation discrepancies between appraisal tools with customers. About the Author A finance-savvy expert in business relations, Russ Beckenstein has conquered the roles of...
Should Retailers Readjust Their Expectations & Approach to Social Marketing?
Social media is no longer a new strategy to help businesses captivate and engage with customers. Many businesses are now fully entrenched in leveraging Facebook for their social marketing strategy, which for a few years now has been a highly effective way to introduce...
Keep Your Customers Engaged with Texting
Today, dealers aren’t just up against the shop next door. They’re also competing with customer expectations to drive the same personalized, convenient experience that behemoths like Amazon, Domino’s and Uber deliver every day. Customers are busy. That we know. They...
Soft-Pull Credit Bureau Session at the OIADA Annual Conference Draws Crowd
Dealers Learn the Benefits of Using Soft-Pull Credit Solutions Cincinnati, OH - October 31, 2018. Tarry Shebesta, CEO of truPayments, LLC, draws a strong audience for his session on Soft-Pull Credit Solutions that recently took place at the Ohio Independent Automobile...
5 “Seriously Scary” Lease Deals for Halloween
Swapalease.com Compiled 5 Most Reasonably Priced Automobile Leases Around the Country Cincinnati, OH (October 31 ,2018) Swapalease.com, the nation’s largest car lease marketplace, today announced the five best lease deals for the Halloween holiday. Vehicles were...
Clarivoy Reinvents the Lead with ShoppersON™
Auto Dealers can now turn anonymous website shoppers into named shoppers and lackluster leads into intelligent leads for frictionless engagement Columbus, OH (October 30, 2018) - Clarivoy today announced the launch of ShoppersON™, a combination of three products:...
How Being “Lazy” Can Be Productive
There you are, working on your to-do list, trying to create content for your dealership. You sit there and contemplate what you can write that will be relevant and interesting to your customers. But no ideas come to you. The more you think about it, the more...
Facebook Marketplace: A Dealership Primer – Part 1
Facebook Marketplace, while new on the scene, has quickly turned into a valuable sales channel for dealerships. Many dealers are finding great success in engagement as well as sales with consumers. Not just another third-party listing site, Facebook Marketplace has...
truPayments® Launches tru Shop-by-Payment™
tru Shop-by-Payment™ revolutionizes online car shopping CINCINNATI--(BUSINESS WIRE)--truPayments, LLC, introduces tru Shop-by-Payment™ and the ShopByPayment.com website. tru Shop-by-Payment™ provides a one-to-one personalized shopping experience, allowing consumers to...
VBOOST VIRAL MARKETING NOW ENABLES AUTO DEALERS TO CUSTOMIZE MARKETING MESSAGE DOWN TO MUSICAL TASTE OF CUSTOMER
Popular License Music Increases Likelihood Customers Share Videos and Photos of Vehicle Delivery with Family & Friends Newport Beach, CA –October 29, 2018 – Vboost (www.vboost.com), a viral marketing company focused on the auto industry, today announced that it...
Darwin Automotive’s Darwin Direct Enables Auto Dealers to Provide Amazon-Like Self-Serve F&I Functionality 24/7
Dealerships can now empower customers to purchase, contract, e-sign and pay for F&I products 100% on their own, 24/7 Iselin, NJ, October 29, 2018 -- Darwin Automotive, a leading F&I software provider for the automotive industry, today announced the release of...
![Redefine Social Media ROI to Finally Achieve It [STUDY]](https://digitaldealer.com/wp-content/uploads/2018/10/AdobeStock_82913506-400x250.jpg)
Redefine Social Media ROI to Finally Achieve It [STUDY]
Social marketer’s No. 1 challenge is still ROI, according to a new study from Sprout Social. Return on investment is the top concern for 55% of social marketers. This makes sense for two reasons: They aren’t meeting the full needs of their social audience with both...
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