Trending Auto Retail News
Affinitiv and AutoLoop Complete Merger
Chicago, IL—September 3rd, 2019— Affinitiv, Inc. (“Affinitiv”) and Loop LLC (“AutoLoop”), leading providers of data-driven marketing automation and software solutions to the automotive market, announced that they have received all customary regulatory approvals and...
Autotrader Changes History for the Better in New “Finally, It’s Easy” Campaign
ATLANTA, Sept. 3, 2019 -- From sleds to horse-drawn carriages and now, with today's modern vehicles, people from all eras have been faced with the challenge of finding the best deal for their mode of transportation. Autotrader is bringing excitement and ease back...
Darwin Automotive Expands F&I Everywhere Capability with Release of U-Draw
Iselin, NJ, September 3, 2019 -- Darwin Automotive, a leading F&I software provider for the automotive industry, today announced the release of a next-generation tool for its users nationwide, U-Draw. During the vehicle financing process users can now draw on,...
fusionZONE Automotive Hires Automotive Industry Digital Marketing Specialist Adam Swanson as OEM Director
Lakeland, FL, September 3, 2019 - fusionZONE Automotive, LLC today announced the appointment of Adam Swanson as OEM Director. Swanson is a successful consulting executive with over ten years of experience at leading teams in enterprise-level automotive consulting...
Leading With Purpose
By Loyd Rawls, President & Chairman, The Rawls Group After several unproductive and frustrating coaching visits with Jimmy, I was returning and also meeting with his dad, Robert, a succession planning client for several equally frustrating years. Robert, the...
Auto Retail Comes Roaring Back in 2019
By Ryan Kerrigan, Managing Director, Kerrigan Advisors Though SAAR remains relatively flat in recent years (see Chart 1), the financial health of the largest auto retailers could not be stronger. Multiple public dealership groups are posting record revenue and profits...
Off the Sidelines & in the Game
By Brian Bastin, Program Director, Automotive Dealership Management Keiser University Staggering! There is no other way to describe it. Whether you look at it as a percent (14%) or a raw number (7.1 million), the number of men 25-34 years of age who are not in the...
Is Improved Profitability Really a Priority?
In one of my recent articles, I offered up a vision of what an effective spend management function looks like in an organization and the benefits that will result, including new profitability, improved efficiencies, improved controls, and more. Automotive News...
Interview with Danny Zaslavsky of Country Hill Motors
Country Hill Motors, a locally-owned, family-operated, and independent used car dealership serving the greater Kansas City area, was founded in 1984 by Josh Buterin, who was joined in business several years later by John Zaslavsky. Throughout the 1980s, together they...
12 Content Tactics to Strengthen Your Digital Reputation
Do you have a plan to increase business? Not something that's been floating around in your head but a tangible, written strategy to engage more customers? Remarkably, most dealers don't have a written marketing plan. Many don’t bother reviewing their analytics to...
Mastering Facebook’s New Ad Relevance Diagnostics
By Brad Highland, Director, Digital Marketing, Naked Lime Marketing Earlier this year Facebook announced they were changing ad relevancy scores to help marketers easily identify why their ads weren’t getting ranked as highly as they might like. While the previous...
MAX Digital Adds Service Upgrades to Platform
Dealers can add value to vehicles by showcasing repair items CHICAGO — August 15, 2019 — MAX Digital, the dealer-first digital retail software provider for the automotive industry, has released new functionality to its platform allowing dealers to highlight service...
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