Trending Auto Retail News
PureCars Industry Survey Shows Just How Much Dealer Business Models Have Changed Since the Pandemic
Announcement from PureCars Digital Retailing, digital advertising & how customers budget their payments are just a few ways dealers have had to adapt over the last year PureCars, a leading provider of digital marketing technology and services for automotive...
Binary Automotive Solutions Stays on Trend, Rolling Out New, Complimentary Marketing Assets for Dealerships
Announcement from Binary Automotive Solutions Binary Automotive Solutions new marketing collateral delivered free of charge to dealer partners includes place mat laminates, custom stickers, and animated videos. Binary Automotive Solutions, the most supportive Lifetime...
Dealers Bring Millennials and Younger Audiences Back to the Showrooms Using Sophisticated Data and Technology Solutions
By Rusty West, President & CEO, Market Scan Information Systems For several years, a popular belief was that millennials were not interested in owning their own vehicle. With the rise of ridesharing, ride-hailing, and their growing interest in environmental...
Zeigler Auto Group Expands into Wisconsin with Four New Dealers, Largest Acquisition to Date
Announcement from Zeigler Auto Group Zeigler Auto Group announces the purchase of four new dealerships from Home Run Auto Group owners Jim Bozich and Mark Geiger. The acquisition, Zeigler’s first in the state of Wisconsin, includes Honda of Racine, Toyota of Racine,...
Is One-Price Right for Your Dealership? 5 Reasons to Say Yes
By Phil Spagnoli, Regional Sales Director, Elead/CDK Global In this latest edition of my series on modern retailing, I’m taking on one of the biggest topics in our industry: the one-price store. This model has been around for nearly 20 years. Yet, few dealerships have...
UVeye Secures $60 Million in New Investments to Support Further Global Expansion
Announcement from UVeye CarMax, W.R. Berkley Corporation and F.I.T. Ventures Are Among UVeye’s Series C Investors UVeye, a supplier of high-speed vehicle inspection systems for the auto industry, has obtained $60 million in additional funding to support its global...
4 Steps to Get Your House in Order for Service Warranty Audits
By Travis Peterson, Product Owner, One View Service warranty audits are back – some dealers say with a vengeance, according to a recent Auto News article. Others consider the return of audits, now that the pandemic has eased, to be business as usual. Why do some...
Swapalease.com Releases Latest Figures on Lease Credit Approvals Showing a Slight Decrease for June
Announcement from Swapalease.com Lease Credit Approvals Reached 67.6% in June; Down Slightly from 69.9% in May Swapalease.com, the nation’s largest car lease marketplace, reports car lease credit applicants registered a 67.6% approval rate in June. The approval rate...
Closing the Gap Between Desire & Purchase
By Lois Burak, Automotive Digital Manager, LocalIQ Automotive The average person in 2021 watches more than 100 minutes of online video every day, and much of the content is marketing videos. It’s a crowded space, particularly with the rise of OTT advertising. And now...
6 Tasks to Repurpose Employee Time When Business is Slow
By Travis Peterson, Product Owner, One View “Inspect what you expect” is a well-known business phrase that is particularly applicable to our industry today. That’s because many dealership employees have a LOT of time on their hands right now. Why not re-direct that...
5 Customer Email Templates for Today’s Market
By Dan Dillingham, Regional Sales Director, Elead/CDK Global With virtually no new cars on the ground and used cars hard to come by, a lot of salespeople are sitting idle right now. Put them to work sending targeted emails to customers and prospects. Consistent...
What’s Really in a Deal Jacket (and Why Does It Make E-Contracting So Hard)?
By Travis Peterson, Product Owner, One View I believe the paperless car deal is the holy grail of automotive retailing. In my recent blog, I talked about how e-contracting is the sticking point in reaching this ideal. The reason is two-fold: First, car deals are...
Join us for Digital Dealer Las Vegas 2021