By Ken Hill, Managing Director, 700Credit Synthetic identity fraud is a complex issue that continues to increase each year posing great problems for...
Why Aren’t More Dealers Using This Everyday Technology to Fight Identity Fraud?
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Achieving Personal and Organizational Discipline Moving From Average to Extra-Ordinary
By Dan Schneider, Partner/Director, The Rawls Group Dictionaries give several definitions of discipline. The definition of discipline that we are...
Seeing Is Believing: Video MPI Increases Service Sales!
By Charlie Polston, Automotive Customer Retention and Profitability Consultant, BG Products, Inc. Do you remember the game “telephone” we used to...
Evolving to Become More Transparent
By Jeremy Beck, VP Sales Operations, APCO Holdings LLC/EasyCare In the last two years, auto dealerships have become more transparent than ever...
Time to Develop a Highly Differentiated Local Dealer Brand
Do you really want your only chance to sell that same vehicle based on lowest price or how fast you respond to an incoming lead? Of course not. Here are some ways to begin to develop and communicate your own special dealership brand…
Want More EV Shoppers? You Need Better SEO
Want More EV Shoppers? You Need Better SEO EV/hybrid shoppers are different. They research longer. They’re more brand-agnostic. They have more...
The EV Knowledge Gap is Wider Than Dealers Think
By Andrew Garberson, Head of Marketing, Recurrent Electric cars have come a long way and have a long way to go. Perhaps I already knew that going...
CallRevu Makes Call Monitoring Platform Accessible to All
Announcement from CallRevu ADA Compliant Tools & Content Supports Inclusivity at Automotive Retailers CallRevu, an industry leader in automotive...
How Dealers Can Advertise EV Cars & Trucks to Grab More Market Share
By Jeff Allen, Vice President of Customer Experience, PureCars Electric vehicles (EVs) have become an extremely polarizing topic over the years....
If You’re a Hammer, Everything’s a Nail
By Tom Kline, Lead Consultant and Founder, Better Vantage Point If you’re a surgeon, you generally fix medical issues through surgery. I’ve seen...