Economic headwinds have auto dealers pessimistic going into the last quarter of 2023. The most recent Cox Automotive Dealer Sentiment Index (CADSI)...
7 Strategies for Car Dealers to Run Event Marketing
Event Marketing is a strategy used by car dealerships to promote their vehicles, services, and overall brand through organized events. These events...
New Research Reveals Age and Gender Differences in Vehicle Add-On Purchases
When consumers purchase cars at an auto dealer, they often buy supplemental products and services called voluntary protection products (VPPs). These...
Nearly 4,000 Car Dealers Ask President Biden to Slow Down EV Push
Car dealers are asking President Joe Biden to “tap the brakes” in his administration's electric vehicle (EV) push. A total of 3,882 franchised car...
Despite UAW Strike, October Auto Sales Surpass Previous Month Totals
By James Hickey Managing Editor, digitaldealer.com October new-vehicle sales in the U.S. continued to remain strong despite worries the effect of...
From Robots to Detectives: How to Elevate Your Team’s Internet Sales Success
“My leads are bad” – is that true, or is there another reason your team isn’t closing at the rate you expect? If you question “why don’t our leads...
Google Reviews: Changed Google Made to Reviews Impacting Auto Dealers, October Edition
Google is constantly tweaking and changing Google reviews and Google My Business profiles. These changes can have profound impacts on auto dealers....
Fleming Ford Joins NCM Associates to Launch Advanced Leadership Development and Executive Coaching Programs
Announcement from NCM Associates NCM Associates is thrilled to announce that Fleming Ford will be joining the organization as the Director of Talent...
Ben Chodor Assumes Role of CEO at CallRevu, a Serent Portfolio Company
Announcement from CallRevu Experienced Tech Leader to Steer CallRevu’s Growth and Innovation CallRevu, a premier automotive communication solutions...
5 Videos Every Auto Salesperson Needs to Make
In today's digital age, videos have become an indispensable tool for salespeople to connect with prospects and enhance their sales efforts. From...