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Conference & Expo: September 22-23, 2026
DealerPoint: April 22-24, 2026

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Sales & Variable OPS

Work On Yourself Wednesday: Vision

Work On Yourself Wednesday: Vision

Let me ask you, what is your vision for your future? It’s easy to get caught up in the world of like too, wish I could and wouldn’t it be great if. Don’t confuse vision with a wish or desire.

Think Tank: Why Judgement Is Your Biggest Mistake

Think Tank: Why Judgement Is Your Biggest Mistake

We've all been told to not judge others, but do we really practice it in our day to day lives? That's an easy "no" for most, but we're making a huge mistake when we determine our opinions about others without having all the facts. Judgement is the weakest form of...

Calculated Metrics in Google Analytics

Calculated Metrics in Google Analytics

Several weeks ago, I attended advanced Google Analytics (GA) training in West Palm Beach FL, delivered by Brian Pasch of PCG.  I initially debated attending the training, as I felt my skills were pretty advanced and allowed me to do my job well.  How wrong I was in...

What is Content Marketing?

What is Content Marketing?

Content marketing has become somewhat of a buzzword recently. With developing technology and the Internet taking over our lives, PR and marketing terms constantly develop and shift in meaning. So, I thought a little primer on content marketing might be useful! The...

How To Use The Law Of Reciprocity To Sell More Cars

How To Use The Law Of Reciprocity To Sell More Cars

Have you ever noticed that it’s easier to get people to do something for you after you’ve done something for them? Social psychologists call this the “Law of Reciprocity” and, in a nutshell, the theory is that when we do something for others, it creates a sense of...

Training: Don’t Supersize, Make It Bite Size

Training: Don’t Supersize, Make It Bite Size

“I wish I had the time to train. I know what I need to do to help my team, but I am getting pulled in so many directions. Just when I feel like I have time, a problem comes up and off I go. I never seem to get training completed so my team never gets better.” Sound...

Tennessee Gets a New Recall Law and Consumers Aren’t Happy!

Tennessee Gets a New Recall Law and Consumers Aren’t Happy!

January 1 saw the enactment of Tennessee House Bill 141, to the collective groan of consumers. In a nutshell, this new law prevents consumers from suing car dealers if they purchase a used vehicle with an open safety recall, as long as it was disclosed, and the...

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