Sales & Variable OPS
Don’t Forget Mr. & Mrs. Cellophane!
People are motivated by many different things. Some by money. Some by time off. But one of the most universal ways to motivate an employee is by recognition. For the most part that recognition comes from external sources; perhaps a customer compliments the employee...
The Golden Rule for Change and Improvement
The automotive industry as we know it is undergoing a transition. From electric cars, to ride sharing, to autonomous cars, the landscape is rapidly changing. With consumers demanding convenience, and technology that radically changes the customer experience, we should...
Making a Better Mousetrap: Leverage Consumer Behavior to Increase Conversions
As I have mentioned in past blogs, few customers complete lead forms, making it very difficult for dealers to track the source of their sales. Without this information, it’s virtually impossible to make educated decisions about how to spend your marketing dollars....
Auto/Mate Developers Win Hack Tech Valley Competition
Albany, NY – Feb 19, 2018 – Auto/Mate Dealership Systems today announced that a team of five of its software developers placed first in the Hack Tech Valley (http://hacktechvalley.com) hackathon competition. The event was held at Schenectady County Community College...
Fort Bend Kia Adds More Than $416,000 to its Bottom Line with Affinitiv’s Social Roots TM 1:1 Facebook Campaigns
Chicago, IL—Feb 19, 2018—In 2017, Fort Bend Kia added more than $416,000 to its bottom line with Affinitiv’s Social Roots TM 1:1 Facebook campaigns. Social Roots 1:1 is a unique digital advertising solution that leverages DMS data and trigger-based algorithms to drop...
ELEAD1ONE Introduces DealBuilder Digital Retailing Solution for Auto Dealers
Game-changing application is designed to keep dealerships central to the online car-buying process Atlanta, GA – Feb 19, 2018 – ELEAD1ONE today introduced DealBuilder for auto dealerships, an online car-buying application that guides customers through the entire...
AutoLoop Identifies Three Pitfalls in the Auto Retail Service Experience That Drive Customers Away
New strategies are recommended to eliminate the gap between dealer processes and customer expectations CLEARWATER, FL – Feb 19, 2018 – AutoLoop LLC, the leading provider of auto-industry marketing, sales and service solutions, have released their most recent white...
Expand Your Digital Service Marketing Strategy
When a person wants to buy a vehicle, a dealership is the first place they think of. When a person needs to get their vehicle serviced, a dealership is not necessarily the first place they think of. For service, there’s plenty of choices and competition for dealers....
Witt’s Wise Words: You Are Your Own Brand
Reputation takes a long time to create and can be destroyed overnight. ELEAD1ONE Partner gives some insight into creating your own brand to enhance your success and how to build and protect your reputation in this week’s Witt’s Wise Words.
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