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Conference & Expo: September 22-23, 2026
DealerPoint: April 22-24, 2026

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Sales & Variable OPS

J.D. Power’s Finbarr O’Neill Joins APCO Holdings Board

J.D. Power’s Finbarr O’Neill Joins APCO Holdings Board

NORCROSS, Ga. — March 14, 2018 —APCO Holdings Inc., an innovative dealer solutions provider and administrator of vehicle service contracts sold by franchised and independent auto dealers throughout the U.S., announced that Finbarr O’Neill, president and CEO of J.D....

The Seven Rules of Cult Brands

The Seven Rules of Cult Brands

THE BIG IDEA: Certain businesses excel at fostering undying, cult-like following among their customers. Our study of Cult Brands reveals seven rules any business can follow to attract loyal customers. Some customers have a religious devotion to a particular brand....

Think Tank: 5 Ways to Overcome Fear

Think Tank: 5 Ways to Overcome Fear

Whether you live in fear or control with fear, you're limiting yourself by not overcoming it. My entire life changed the moment I decided to no longer let my fears control me, or the fear-tactics of others affect me. In this week's Think Tank, I'm going to give you 5...

Winning the Retail Game is Getting Harder. Can You Do It?

Winning the Retail Game is Getting Harder. Can You Do It?

Do you think retail is changing, or do you believe that continuing to do the same thing will allow you to prosper as you have for decades? Certainly, the auto industry disruptors must be a wake-up call, at the very least. But is it enough of a wakeup call? We’re...

Islands in the Stream, that is What We Are

Islands in the Stream, that is What We Are

Live video is taking over. If you have been on social media anytime lately, you probably noticed the barrage of streaming Facebook Live videos. In addition, videoconferencing has replaced boring teleconferences on just about every major platform. Why? Because, while...

Freebie Friday: Be a Salesman, Not a Yes-Man

Freebie Friday: Be a Salesman, Not a Yes-Man

Too often we see sales people make efforts to overachieve by making customers happy by agreeing to everything they want. In this #FreebieFriday, ELEAD1ONE Partner Bill Wittenmyer says DON’T be that person acting like you work in a drive-thru offering fries with that...

Want to Promote Accountability in Sales? Go Mobile

Want to Promote Accountability in Sales? Go Mobile

Automotive retailing (and the automotive industry in general) has always been closely tied to technological advances that help shape – and disrupt – the consumer experience. It can be jarring to think of how technology has transformed the vehicle sales process over...

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