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Conference & Expo: September 22-23, 2026
DealerPoint: April 22-24, 2026

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Sales & Variable OPS

Lead Generation Never Stops

Lead Generation Never Stops

Need more leads? Whenever sales are slow, one of the first reactions from salespeople, and sometimes their managers, is to proclaim they need more leads or better leads. In response, they might run a lead generation campaign which results in a temporary lift in lead...

Think Tank: YouTube Pre-Roll Update | Create Pre-Roll Lead Ads

Think Tank: YouTube Pre-Roll Update | Create Pre-Roll Lead Ads

I get why you're not running pre-roll ads, ? [because you yourself skip them, so why pay for them] and it makes sense- BUT... That's only because most advertisers are COMPLETELY ignoring the fact that pre-roll, like any other ad type, has ITS OWN best practices. ?...

Are You Lost in an Ever-Changing Digital Landscape?

Are You Lost in an Ever-Changing Digital Landscape?

This year, the number of smartphone users worldwide is expected to reach 2.53 billion.1 Because of this, your digital marketing must be 100% mobile-friendly in order to stay competitive in today’s market.2 But as the digital landscape changes almost day to day, the...

Tailwinds & Strategies in Service (Part 1)

Tailwinds & Strategies in Service (Part 1)

Scot Eisenfelder explains how tailwinds are affecting independent repair facilities and why it's more important than ever to have strategies to protect dealership service business in part 1 of this 2 part video blog.

Swapalease.com Announces the Best Trucks & SUVs for “Glamping”

Swapalease.com Announces the Best Trucks & SUVs for “Glamping”

Users Voted on What They Believe are the Most Comfortable Vehicles for Glamorous Camping Cincinnati, OH (July 24, ,2018) Swapalease.com, the nation’s largest car lease marketplace, today announced their selections on the “best trucks and SUVs for glamping.” Swapalease...

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