Sales & Variable OPS
Digital Dealer 27 Takeaways: Going Beyond Personalization
By Kevin LeSage, Director of Digital Marketing, Autotrader The biggest lesson I’ve learned in digital marketing, over the years of helping dealerships with measuring the quality of their traffic, is that you must have a focused digital marketing strategy to drive the...
Manheim New England Hosts “Touch-A-Truck Event” To Benefit Children of Local Firefighting Families
Auto auction has an 18-year history of community and civic service in North Dighton NORTH DIGHTON, Mass. (September 17, 2019) – What child doesn’t enjoy playing with toy fire trucks, police cars, front end loaders and dump trucks? Families from North Dighton,...
James M. Cox Foundation Awards $50,000 Grant to Spectrum Youth & Family Services Grant Will Help Renovate Spectrum’s Community Center
Spectrum Youth & Family Services was awarded a $50,000 grant award by the James M. Cox Foundation of Cox Enterprises to renovate a space in its Pearl Street building that will result in two-stories and 1,500 square feet of space for youth services. Reconstructing...
Lease Credit Approvals Dip Slightly to 68.9% in August
Lease Approval Ratings Drop Slightly in August Following Increase in July CINCINNATI, OHIO (September 18, 2019) – Swapalease.com, the nation’s largest car lease marketplace, reports car lease credit applicants registered a 68.9% approval rate in August, a slight dip...
Dealer.com Selected as a General Motors Websites Provider Through Dealer Website Choice Program
Burlington, Vt., Sep. 13, 2019 – Dealer.com, a Cox Automotive brand, announced today its selection as a website and digital advertising provider for General Motors. Through the Website Choice program, General Motors dealers can leverage Dealer.com’s premier digital...
New Thought Processes in Hiring
This week’s #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies
Witt’s Wise Words: Super Workers
Are you setting your employees up for success? In this #WittsWiseWords, automotive retail expert Bill Wittenmyer talks about why your super-start employee may not be ready for leadership.
Dealer-FX’s ONE Platform Approved For General Motors Parts iMR Participation
ONE Platform Gives GM Dealers Industry-leading Scheduling and Tablet Service Drive Solution Toronto, September 10, 2019 – Dealer-FX, the leading customer experience management and intelligent delivery platform provider for automotive OEMs and retailers, announced...
Autotrader Names 12 Best Electric Vehicles for 2019
ATLANTA, Sept. 16, 2019 -- Whether a new-car shopper's motivation for buying an electric vehicle (EV) is environmental, political or financial, choices abound now more than ever before in the marketplace. With more than 50 plug-in hybrid (PHEV) and battery-electric...
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