Sales & Variable OPS
New Manheim Digital Enhancements Make it Easier for Buyers and Sellers to Conduct Business
ATLANTA – September 2, 2020 – With wholesale remaining largely digital, it’s never been more important for dealers to buy and sell online with ease. That’s why Manheim has released three new enhancements to its digital marketplace designed to benefit buyers and...
Automotive Industry Veteran Tony T. Graham Joins DealerSocket to Lead Auto/Mate Business Unit
Graham brings 27 years of automotive experience to DealerSocket as executive vice president and general manager of Auto/Mate DALLAS, September 1, 2020 — DealerSocket, Inc., a leading software provider to the automotive industry, today announced the appointment of Tony...
Dealer.com Launches New SRP Experience To Boost Inventory Search Efficiency
Upgraded Search Capabilities Put Customers On A Faster Path To The Right Vehicle Burlington, Vt., August 31, 2020 – The increase in online car shopping activity demands an upgraded user experience. That’s why Dealer.com is introducing an all-new search results page...
Swapalease.com Releases 2020 Vehicle Lease Trends Report Showing Impact Lease Policies Have on Sales, Loyalty, Retention
CINCINNATI, OHIO (August 31, 2020) – Swapalease.com, the nation’s largest car lease marketplace, unveiled today its latest report on vehicle lease trends and brand retention for leasing: “2020 Vehicle Lease Trends - What’s Motivating Drivers and Dealers to Modernize...
What Dark UX is, and Why You Should Avoid It
By Steve Southin, Co-CEO, PAVE For anyone unfamiliar, User Experience (UX) is a term referring to the interaction that a user has with a website, application or product. The goal of UX design is to create an easy, efficient and smooth experience for the user. A happy...
An Unfortunate Event Can Provide Opportunity
By Sean Reyes, Chief Marketing Officer, Recall Masters While some dealerships have done an incredible job of surviving the storm that is the COVID-19 pandemic, in many cases, sales and service have decreased. Customers still want to buy cars and service their...
automotiveMastermind Enhances Market EyeQ Sales Platform With Pre-Owned and Manheim Market Report Integration
Market EyeQ users can now automate behavior-based predictive marketing campaigns to pre-owned car buyers and utilize Manheim Market Reports to evaluate trade-in vehicles based on real time auction prices. NEW YORK (August 26, 2020) automotiveMastermind®, part of IHS...
How Much is a Used Car Manager’s Time Worth?
By Steve Southin, Co-CEO,PAVE If you aren’t responsible for vehicle inventory management, you may think it is an easy concept, but it is a stressful and labor-intensive endeavor normally bestowed upon one person: The Used Car Manager. This individual has an...
Dealer Magazine Interview with Jon Gray of Orange Coast Automotive Group
By Digital Dealer What began three decades ago as a single retail store blossomed into Orange Coast Automotive Group, Southern California’s premier new and used car dealer for Chrysler, Dodge, Jeep, Ram, and OC Motorsports, its off-road division, totaling 121...
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