Sales & Variable OPS
New Auto-tech Ensures Dealers Aren’t Missing High Margin Sales
Announcement from ReturnCX Performance-based model. Dealers pay only for closed deals, never leads. At a small private event, ReturnCX officially announced the launch of its suite of data-enabled products to the US retail automotive industry. The company’s flagship...
PartsEdge Helps Hansel Automotive Stay Market Sensitive, Reduce Obsolescence, and Maximize Profits through Disruptive Year
Announcement from PartsEdge PartsEdge, the industry’s leading parts sourcing and management software provider, announced their software has helped Hansel Automotive Group manage their parts inventory and stocking needs through the pandemic, labor shortages, and the...
360Converge Acquires Valuinsight, Marrying Data Analysis with Texting Automation to Best Serve Today’s Digital Consumer
Announcement from 360Converge 360Converge, the leading provider of communication workflow automation in automotive, announced the acquisition of Valuinsight, the leading inventory analysis platform that enables automated equity mining for inventory acquisition. The...
DealerBuilt LightYear DMS Certified by Premium Automaker for Retail Delivery Reporting Integration
Announcement from DealerBuilt DealerBuilt, an enterprise Dealer Management System (DMS) provider for retail automobile dealerships, announced that its LightYear DMS has been certified by premium automaker BMW of North America (BMW NA) for Retail Delivery Reporting...
Some Radical Truth on Paid Search Advertising
By Lisa Gener, Vice President of Sales, Dealer Alchemist I’m running as fast as I can, not from something but, for something. My lungs are on fire, I’m sweating, there’s no one else around… and then the alarm sounds. I’m flooded with adrenaline and the realization...
An Intense Follow Up Plan for Successful Car Sales Consultants
By Susan Gaytan, Director of Dealer Engagement & Training, Alan Ram’s Proactive Training Solutions It’s hard to believe that 2022 is around the corner and I think we can all agree this year has been an eventful one. The demand for both new and used vehicles has...
Five Ways to Fill Open Positions Faster
By Christina Wofford, Senior Vice President of Marketing & Communications, Digital Air Strike Many dealerships already had a problem recruiting and keeping quality employees, but the Covid-19 pandemic has only exacerbated the issue. The “Great Resignation” also...
Don’t Let “Writer’s Block” Stop Your Video Marketing Efforts
By Tim James, COO, FlickFusion Most dealerships understand the importance of effective marketing. Heck, you’ve been doing it for years. Every medium, every day and go big on Friday! As online content has grown, so has consumer preference for video. In fact, according...
Is This a Step in the Right Direction?
By Sean Reyes, Chief Marketing Officer, Recall Masters It is always encouraging to see our government taking steps to ensure the safety of drivers on our roads. And I am fully aware of the hurdles and challenges they face from dealerships to OEMs to consumers, as well...
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