Sales & Variable OPS
New Hampshire: Kia Alleges Fraud by Dan O’Brien Auto Group
Kia America is taking a New England dealership group to court, alleging it falsified records that resulted in the owners pocketing in ill-gotten sales incentives of over six figures. Dan O’Brien Auto Group and its top management are alleged to have submitted hundreds...
How AI is – and is Not – Changing the Way Dealerships Sell Cars
High interest rates and stubborn inflation are not stopping U.S. consumers from doing one of the things they love the most: buying cars. Automotive dealers should be cheering the uptick in sales because more sales should mean a healthier bottom line. But in recent...
Lectrium Launches New Suite of Digital Tools to Help Automotive Dealerships Sell Electric Vehicles
Lectrium, a technology and software company designing tools to help dealerships adapt to selling electric vehicles (EVs), today announced the launch of their new digital marketing tools. The new tools will enable automotive dealerships to utilize enhanced data that...
Experian: Captives Account for Largest New Vehicle Market Share Since 2010
With consumers increasingly returning to dealerships looking to ride away in a new vehicle, financing is reaching levels it has not touched in almost 15 years According to Experian’s State of the Automotive Finance Market Report: Q1 2024, banks and leasing companies...
Spotlight on….Benchmark Data Suite
As we look to tell the stories about people and the products that support auto dealerships, Digital Dealer is shining the spotlight on companies that help dealers do their job more effectively. We recently interviewed Dan Trinidad, founder and CEO of Benchmark...
Ohio: Auto Dealership at Center of Senate Race Between Sherrod Brown, Bernie Moreno
The car dealership business has been an early focus in a key 2024 U.S. Senate race. U.S. Sen. Sherrod Brown (D-OH) first ad of the general election focuses on Bernie Moreno, his Republican Senate opponent in the November election, that has dealers in the state pushing...
Digital Dealer to Celebrate the Best in the Auto Industry
As part of our continuing efforts to celebrate the auto industry and those involved, Digital Dealer is proud to announce the Digital Dealer awards program for 2024. There are five categories that we are looking for nominations for: Best Dealer Best New Product Best...
Impel Adds WhatsApp Messaging to Platform
Impel on June 6 launched WhatsApp as a communication channel for Impel AI, further enhancing the company’s omnichannel capabilities. In addition to webchat, email, and SMS texting, auto retailers using Impel’s AI platform can now deliver personalized experiences and...
Tips For Closing Every Buyer Who Walks Through Your Dealership Doors
Despite media chatter about the viability of dealerships and emerging direct-to-consumer competitors, car buyers still want to visit dealerships. But they want to visit fewer of them. The latest Ease of Purchase Scorecard from service provider CDK found nearly eight...
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