• DD-Square-Logo_resized
  • ATTEND LAS VEGAS
    • Attendee
      • Registration & Pricing
      • Agenda Summary
      • Hotel & Travel
      • FAQ
    • Exhibitor
      • Exhibit/Sponsor
      • Advertising Opportunities
      • Exhibitor Console
    • Education
      • Overview
      • Show Schedule
  • ABOUT
    • Conference Overview
    • Testimonials
    • Become a Speaker
    • Press Inquiries
    • Partnership Programs
    • Health & Safety
    • Contact Us
    • Get Updates
  • RESOURCES
    • Webinars
    • Downloads
  • NEWS
    • Auto Retail News
    • Digital Editions
    • Press Releases
    • Submit Editorial
    • Subscribe
  • .
  • ATTEND LAS VEGAS
    • Attendee
      • Registration & Pricing
      • Agenda Summary
      • Show Schedule
      • Hosted Dealer Program
      • Hotel & Travel
      • FAQ
    • Exhibitor
      • Exhibit/Sponsor
      • Advertising Opportunities
      • Exhibitor Console
      • Exhibitor Services Manual
    • Education
      • Conference Overview
      • Conference Speakers
      • Session Schedule
  • RESOURCES
    • Webinars
    • Downloads
  • ABOUT
    • Conference Overview
    • Testimonials
    • Become a Speaker
    • Press Inquiries
    • Partnership Programs
    • Health & Safety
    • Get Updates
  • NEWS
    • AUTO RETAIL NEWS
    • PRESS RELEASES
    • DIGITAL EDITIIONS
    • SUBMIT EDITORIAL
    • SUBSCRIBE

Las Vegas: Oct 17-19, 2023

REGISTER NOW EXHIBIT / INQUIRE
Q

NEWS:

Industry Press Releases
March 2, 2022

Purecars Promotes Lauren Donalson to Vice President, Client Experience and Strategic Partnerships

Posts:
Industry Press Releases
March 2, 2022

Purecars Promotes Lauren Donalson to Vice President, Client Experience and Strategic Partnerships

Announcement from PureCars

Donalson’s Close Proximity to The Retail Community Has Helped Her Offer Unparalleled Advice to Dealers

PureCars, a leading provider of digital marketing technology and services for automotive dealers, announced Lauren Donalson was promoted to Vice President, Client Experience and Strategic Partnerships. Donalson has been with PureCars for over 6 years and most recently served as Senior Director of National Accounts.

In Donalson’s new role, she will lead several of PureCars’ client and partner teams, including digital strategy, OEM programs, solutions engineering, and business development. Her primary objectives are to strengthen partner relationships, develop holistic multi-tier strategy, and drive client experience and engagement; ultimately cementing PureCars as the leading digital advertising provider in automotive, across the United States and Canada.

“Lauren’s extensive in-dealership experience throughout the sales, finance and insurance, accounting, and service and parts departments, along with her automotive marketing knowledge allows her to consult from an inside-out perspective,” said Jeff Ranalli, President of PureCars. “Lauren’s longstanding proximity to automotive and unique history allows her to translate dealerships’ stated opportunities into digital advertising actions and optimizations, resulting in highly profitable opportunities.”

Prior to PureCars, Donalson spent five years with GS Marketing where she managed front-end and parts and service marketing efforts for Toyota dealerships and sister stores in the Boston and New York regions. She entered the automotive industry serving in various Fixed and Variable Operations roles in her family’s dealership group, with her capstone achievement being the establishment of the first-ever internet sales department and processes across its Ford, Toyota, and Chevrolet franchises. Lauren holds a bachelor’s degree in business administration and marketing from Texas A&M University.

Donalson is a frequent speaker at major national automotive conferences and is regularly published and quoted in industry and advertising media, offering insight and commentary on a number of key issues that pertain to dealership growth. In 2021 Donalson was recognized in AutoSuccess magazine’s first-ever class of “Women at the Wheel” – a tribute to the women who are making a difference in the automotive industry.

About PureCars
Since 2007, PureCars has helped thousands of dealers improve their advertising effectiveness, lower ad costs per unit sold and per repair order. Through our unique combination of advanced advertising solutions, digital merchandising and market analytics, we provide dealers and partners with best-in-class solutions that increase efficiency and profitability. We are a certified digital provider for 15 OEMs in the U.S. and 1 in Canada, compliant with 40+ brands and serve 65 of the top 100 dealer groups in North America.

Industry Press Releases

SHARE

Share on Email
Share on Linkedin
Share on Facebook
Share on Pinterest
Share on Twitter
← Previous Article Next Article →
Posts Industry Press Releases

TruVideo Integrates with Sunbit to Bring Auto Service Customers Access to Pay Over Time Option

Posts Dealer Ops & LeadershipTrending Industry News

How Auto Dealerships Can Prevent Data Breaches

Posts Industry Press Releases

TruVideo Integrates with Sunbit to Bring Auto Service Customers Access to Pay Over Time Option

Posts Industry Press Releases

Focus Advisors Represents Vinart Dealerships in their Body Shop Sale and Services Agreement

Posts Sales & Variable OpsTrending Industry News

The Power of Transparency in Used Vehicle Sales

Posts Marketing & AdvertisingTrending Industry News

How Digital Marketing Propels the New Way to Sell Cars

Posts Dealer Ops & LeadershipTrending Industry News

Standing Too Close to the Elephant

Posts Sales & Variable OpsTrending Industry News

Enhancing and Transforming the Automotive Sales/Service/Parts Lifecycle with ChatGPT

NEWSLETTER

SUBSCRIBE

DEALER MAGAZINE

Dealer Magazine March/April 2023 Issue Featuring an Interview with NADA 2023 Chairman
MAGAZINE
Digital Dealer Logo White
FOLLOW US ON
  • Follow
  • Follow
  • Follow
  • Follow
  • Follow
© 2023 Emerald X, LLC. All Rights Reserved.
ABOUT    CAREERS    AUTHORIZED SERVICE PROVIDERS    TERMS OF USE    PRIVACY POLICY