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Let’s Rate the 60-Minute Car Deal

Published: December 22, 2014

Let’s Rate the 60-Minute Car Deal, from Wards Auto.

Most people want a quality dealer relationship more than an express purchase, says DealerRater CEO Gary Tucker.

Are 1-hour car deals do-able? That’s a discussion topic in an age when vehicle shoppers, especially young ones, are keenly sensitive to time spent at a dealership.

Hypotheticals aside, the current reality is this: In rare cases, car buyers can get in and out in an hour. That’s if everything is aligned just right, including quick price agreeing, pre-approved financing and no trade-in valuation squabbling.

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An express deal like that requires customers doing a lot of front-end work online and is premised on a dealership’s website offering advanced-technology features such as online financing and trade-in appraisals.

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