Dealer Pay and CrossCheck, Inc. have announced a strategic partnership that integrates their respective strengths in point-of-sale (POS) technology and payment risk management. The collaboration aims to provide dealerships with a unified ecosystem for handling transactions, addressing the industry’s growing need for security, speed, and flexibility at the cashier’s desk.
As consumer payment preferences evolve and dealerships face increasing pressure to protect revenue, the disjointed nature of financial workflows has often been a pain point. Dealer Pay, a platform built specifically for the automotive sector, has long focused on integrating seamless payment solutions directly into dealership management systems (DMS). By partnering with CrossCheck, a veteran in payment guarantee and risk mitigation, the two companies are hoping to close the loop between accepting a payment and ensuring its validity.
How Does the Integration Work?
The integration combines Dealer Pay’s robust POS interface with CrossCheck’s advanced suite of services, including electronic check processing, ACH handling, Remote Deposit Capture, and check guarantee solutions. For dealers, this means the ability to accept a wider variety of payment methods without the traditional risks associated with high-value transactions.
“This partnership is a natural alignment of two organizations with decades of experience, committed to innovation and delivering value to automotive dealerships,” said Julie Douglas, CEO and Founder of Dealer Pay. “Together, we are creating a comprehensive payments solution that addresses the unique needs of the automotive retail industry, while helping dealers increase profitability.”
How Does the Collaboration Benefit Dealers?
Operational efficiency stands at the center of this collaboration. By embedding CrossCheck’s proprietary risk management tools directly into the Dealer Pay platform, the partnership promises to reduce administrative burdens significantly. Dealership staff can process payments faster, minimizing wait times for customers while simultaneously improving cash flow and reducing the likelihood of returned checks or payment disputes.
“At CrossCheck, our mission has always been to simplify risk management for automotive retailers,” commented Travis Powers, Vice President of Partner and ISO Relations, CrossCheck, Inc. “We are thrilled to partner with Dealer Pay. Their innovative approach to POS solutions is the ideal match for our payment processing tools. Together, we’re empowering dealerships to operate smoothly and focus on serving their customers.”
Beyond backend efficiency, the partnership is set to also enhance the consumer experience. As dealerships increasingly adopt surcharge and cash discount programs to manage credit card processing fees, the ability to securely and easily accept checks and ACH payments becomes vital. This integration offers customers greater flexibility to pay in the manner that suits them best, ensuring that the final step of the car buying or servicing journey is as frictionless as possible.
This strategic partnership hopes to offer a seamless, client-focused financial experience that leverages the stability of established risk management with the agility of modern fintech. For automotive businesses looking to modernize their transaction workflows, the Dealer Pay and CrossCheck partnership may represent a significant step forward in securing the bottom line while elevating customer service.
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