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Americans Rethinking How They Buy Cars

Published: February 26, 2014

think2Americans rethinking how they buy cars, according to CNBC.

A new study shows car buyers around the world, including in the U.S., are changing how they buy new cars and trucks.

Multiple visits to a series of dealers are out, while the trend of consumers doing more advanced research ahead of buying a car is in.

“This is the most dramatic change we’ve seen in the auto industry and how people buy cars in the last 50 years,” said Hans-Werner Kaas, McKinsey’s senior partner.

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Kaas and his team conducted their study by looking at consumer auto buying patterns at dealerships around the world.

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