Marketing & Advertising
Reynolds Report Touts Benefits of its Retail Management System
The Reynolds and Reynolds Company recently released a report studying showing the benefits of its Retail Management System on a dealership’s profitability after switching from a competing DMS provider. The report, titled Switching to Reynolds: Creating Sustainable...
Understanding Inventory Risk Management in the Data Age
Auto dealerships face a perpetual challenge: balancing inventory to meet customer demand without overstocking, which can lead to carryover inventory. Carryover inventory—vehicles that remain unsold for extended periods—ties up capital, incurs holding costs, and often...
CF Search Marketing’s Pierre Fiorini, Connie Gundrum to Speak at #DDCE2024
Explore the session schedule for the 2024 Digital Dealer Conference & Expo (#DDCE2024)! CF Search Marketing’s Managing Partner, Co-Founder Pierre Fiorini and CMO Connie Gundrum will host a session titled Decoding Google's New Generative Search Results: Strategies...
Covina Volkswagen, Straub Automotive, Howard Bentley Buick GMC, HGreg: Dealership Sales Roundup
Alin Navidi Acquires Covina Volkswagen from SRO Group Performance Brokerage Services announced the sale of Covina Volkswagen in California from SRO Group to Alin Navidi. Covina Volkswagen will be renamed Covina Valley Volkswagen. Covina Volkswagen is an award-winning...
Trust Stamp Partners with Botdoc to Bring New Innovative ID Security to the Automotive Industry
Trust Stamp (Nasdaq: IDAI) announces a partnership with Botdoc to integrate Trust Stamp’s low-code Orchestration Platform within the Botdoc Connect product, providing robust Identity Verification and KYC. The integration includes document validation using the Driver...
Scaling Used Car Operations Effectively Talk by Repair OnDemand’s Mike Boyd Set for #DDCE2024
Explore the session schedule for the 2024 Digital Dealer Conference & Expo (#DDCE2024)! Mike Boyd, Managing Director, Repair OnDemand will present a session titled Scaling Used Car Operations Effectively. Boyd’s session will focus on today’s winning Used Vehicle...
Cox’s Study Reveals Most Dealers Still Experience Data Challenges
Auto dealers are swimming in data. But for many, it’s a wave they can not catch. At least that is the takeaway from Cox Automotive’s 2024 Power of Data study as dealers reported they are struggle to extract actionable insights from the data they know can be a powerful...
Demystifying the Myths: The Realities of Vehicle Markdowns in the Auto Industry
The practice of markdowns has long been a cornerstone of retail strategy across various industries, and the auto sector is no exception. Historically, the manufacturer’s suggested retail price (MSRP) has been a constant part of a vehicle’s pricing, and an important...
EMG’s Brett Hall Will Discuss Streaming Advertising at #DDCE2024
Explore the session schedule for the 2024 Digital Dealer Conference & Expo (#DDCE2024)! Brett Hall, VP of Sales and Marketing for EMG, will host a session titled How to Tame the Wild West of Streaming Advertising. With streaming advertising is in its infancy...
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