Marketing & Advertising
NADA: October Vehicle Sales Hit 6 Month High
The National Automobile Dealers Association (NADA) reported that new light-vehicle sales in October 2024 came in with a SAAR of 16 million units, the highest in six months and was up 4.6 percent from October 2023. Through the first 10 months of the year, new...
BEN Announces Successful Completion of Data Integration with Cox Automotive’s Dealer.Com
Brand Engagement Network (BEN), an emerging provider of safe, intelligent, scalable, personalized customer engagement AI, has announced the completion of its data integration with Cox Automotive, the world's largest automotive services and technology provider. This...
EV Market Shares Now 22%: Urban Science
A recent Urban Science report found electric cars sales gained market share in the third quarter of 2024, rising to 22.1 percent of all retail sales, a 3.1 point increase compared to the same time last year. Combined sales of battery electric vehicle (BEV), plug-in...
EpiCar Launches Daily Car Auctions
EpiCar.ai is an innovative platform that connects auto dealers with private car sellers, delivering a seamless and efficient way to buy cars. We are excited to announce that now, with our daily car auctions, it's easier than ever to be assured of high-quality...
Owners Increasingly Choosing Dealerships for Service Appointments: CDK
While a majority of car owners still choose independent repair facilities and car service chains, fixed operations at dealerships continues to make in-roads, according to CDK’s Service Shopper 4.0 study. In a survey of over 2,000 customers who had car maintenance and...
From Comfortably Numb to Unstoppable: Driving Engagement
In today’s competitive dealership landscape, employee turnover remains a significant challenge. Research from the Work Institute shows that 34 percent of employees leave their jobs due to a lack of career development opportunities, and disengaged employees are nearly...
automotiveMastermind Introduces its Enhanced Behavior Prediction Score
automotiveMastermind, the trusted data and technology provider in the automotive industry, has unveiled new machine learning and predictive data algorithms in their Behavior Prediction Score (BPS) solution and redesigned the Customer Deal Sheet user interface for...
Gubagoo Now Available to U.S. Audi Dealers
Gubagoo has partnered with all U.S.-based Audi dealers for modern chat and digital retailing tools to enhance sales and performance, as well as elevate the customer experience both online and in-store, according to company officials. As part of the Audi Digital...
CNA National Wins MOTOR Top 20 Award
Scottsdale, Ariz.— Last year, CNA National (CNAN) launched its service contract just for electric vehicles. That contract has now won a 2024 MOTOR Top 20 Award from MOTOR Information Systems. Electric vehicles more closely resemble computers than traditional cars. As...
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