Marketing & Advertising
The Best Test Drive Videos for Car Shoppers
One of the best ways to engage active car shoppers is through test drive videos that replicate the in-person experience. Providing virtual test drives allows dealerships to meet the needs of two types of shoppers: those who want a comprehensive look and feel of the...
Stingray Partners with Xperi to Introduce Eight New Video Channels on Leading Premium OEM’s In-Car Screens
Stingray, a leader in music, video content distribution, business services, and advertising solutions, proudly announces the launch of eight new video channels — Stingray Naturescape, Stingray Holidayscapes, ZenLIFE by Stingray, Qello Concerts by Stingray, Stingray...
Auto Dealers Vow to Fight VW’s Direct to Consumers Effort
U.S. auto dealers are preparing to contest Volkswagen's plan to sell Scout Motors cars directly to consumers (DTC). Scout Motors CEO Scott Keogh recently stated he expects the electric SUV and truck brand will have around three dozen U.S. retail centers when sales...
How to Contribute a Guest Article to Digital Dealer
At digitaldealer.com and Dealer Magazine, we are frequently asked if we accepts articles from outside contributors. The short answer is "Yes, we do." The longer response is that we have certain criteria for what is submitted. When it comes to news stories, we prefer...
Curbee Announces Mohawk Chevrolet’s Adoption of Its Mobile Service Platform to Enhance Customer Experience and Operational Efficiency
Curbee, the leading mobile service technology platform for automotive dealerships, recently announced that Mohawk Chevrolet has selected Curbee as its mobile service technology partner. Mohawk Chevrolet is an upstate New York-based dealer that recently went viral when...
Trust in Dealers Key for U.S. Car Buyers: Capital One
In-person dealership experience remains vital for car buyers, even while using digital tools to streamline early stages of the process. And a car buyers’ trust in dealers is a key indicator of how transparent they perceive the car buying process—even with access to...
Ohio: Auto Dealer Bernie Moreno Wins U.S. Senate Seat
Republican Bernie Moreno defeated Sen. Sherrod Brown (D-OH) after the incumbent centered attacks on Moreno’s background in the auto industry, part of the GOP wave that had them reclaim the U.S. Senate and returned Donald Trump to the Oval Office. As of Thursday with...
Dealer Image Pro Partners with WheelsTV, Elevating Vehicle Presentation for Dealership Clients
Dealer Image Pro, a leader in dealership photography and visual merchandising, is proud to announce a strategic partnership with WheelsTV. This collaboration integrates advanced video content into Dealer Image Pro’s high-resolution image viewer on Vehicle Display...
Winner Automotive, Fred Beans Automotive, Romain Automotive: Dealership Roundup
Winner Automotive Buys Delaware Chevrolet Dealership Winner Automotive Group has acquired Diver Chevrolet located in Wilmington, DE. With this acquisition, Winner brings its innovative and customer-centric approach to the Chevrolet brand, offering customers an...
Join us for Digital Dealer Las Vegas 2021