Marketing & Advertising
Dealer Magazine: EV Journalism? More Like Propaganda
Editor’s Note: This article was originally published in the September/October edition of Dealer magazine Journalism, by definition, is impartial, with reporters bound by their sacred oath to write just the facts—not swayed by bias, opinion, personal gain or profit....
#DDCE2024 Sessions in Focus: Stop the Daredevils at Your Dealership
Over the past few months, we have shared sneak previews of sessions that will be held at 2024 Digital Dealer Conference & Expo (#DDCE2024)! But the introductions we have written have left attendees wanting more. To that end, session leaders have offered an...
New Vehicle Prices Continue Slow Decline, Incentives Grow: KBB
The average transaction price (ATP) for a new vehicle in the U.S. was dropped for 11th straight month and lower year over year, according to data released by Kelley Blue Book. The new-vehicle ATP in August was $47,870, lower by 0.6 percent compared to the revised July...
Dealer Magazine: Servant Leadership: Growing Your Dealership by Growing Your People
Editor’s Note: This article was originally published in the September/October edition of Dealer magazine Great dealerships are built by great people. Great people are a result of great leadership. You grow a great company by growing great people. Great people will not...
#DDCE2024 Sessions in Focus: How to Turn a Vendor into a Partner
Over the past few months, we have shared sneak previews of sessions that will be held at 2024 Digital Dealer Conference & Expo (#DDCE2024)! But the introductions we have written have left attendees wanting more. To that end, session leaders have offered an...
Get What You Pay For: Maximizing Your Dealership’s Digital Retail Investment
In this high rate environment where car prices remain high and access to consumer credit is a challenge, dealers need to be strategic about their digital retail investment and ensure they’re getting the most value possible. By adopting best practices, dealers can...
Meet #DDCE2024’s Women’s Meetup Ambassadors Today
Join us at 2024 Digital Dealer Conference & Expo (#DDCE2024) for the Women’s Meetup to network with women in the automotive industry. We are excited to announce the five leaders who make up the inaugural Women’s Meetup Ambassador Program. We are hosting a sneak...
Dealer Magazine: How Car Dealers Can Apply Scenario Planning in Unpredictable Economic and Market Conditions
Editor’s Note: This article was originally published in the September/October edition of Dealer magazine In today’s volatile economic environment, car dealers face numerous uncertainties that can significantly impact their business operations, profitability, and...
#DDCE2024 Sessions in Focus: Stop with the Fluffy Duffy Crap and Rev Up Your Website Conversions
Over the past few months, we have shared sneak previews of sessions that will be held at 2024 Digital Dealer Conference & Expo (#DDCE2024)! But the introductions we have written have left attendees wanting more. To that end, session leaders have offered an...
Join us for Digital Dealer Las Vegas 2021