Marketing & Advertising
LEASE CREDIT APPROVALS DROP SLIGHTLY TO 68.9% IN NOVEMBER
Lease Approval Ratings Drop Slightly in November Following Slight Increase in October CINCINNATI, OHIO (December 19, 2018) – Swapalease.com, the nation’s largest car lease marketplace, reports car lease credit applicants registered a 68.9% approval rate in November, a...
fusionZONE Releases Mobile Text Coupons for Sales & Service
Auto Dealers Increase Service Leads Over 200% With Mobile Text Coupons PACIFIC PALISADES, Calf., December 20, 2018 -- In response to the rapidly growing number of consumers currently using the internet via mobile devices, fusionZONE Automotive, LLC., today announced a...
CarStory Enhances Predictive Capabilities for Inventory Intelligence Product Suite to Maximize Profitability for Automotive Dealers
New AI-backed Features VINspectTM and LotIQTM Enable Dealers to Optimize Inventory AUSTIN, Texas--(BUSINESS WIRE)--CarStory, the automotive AI platform, today announced significant predictive enhancements to its suite of AI-powered, Inventory Intelligence products,...
Do You YouTube?
Long gone are the days you would run around to every dealership and test out all the different cars until you found the perfect one. Your consumers are forming their own opinions and decisions before they even step foot on the lot of your dealership. According to...
Car Segment Decline Continues
Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report. This week’s Market Insights Report looks at last week’s...
DECEMBER AUTO LEASE PRICES DROP ON SEVERAL COMPACT CARS AND SEDANS
A Number of Compact Cars and Sedans See Increased Discounts to New Leases as End Of Year Closes CINCINNATI, OHIO (December 18, 2018) – Wantalease.com, the nation’s first online car lease marketplace for new lease deals, reports the latest update on new lease offerings...
The Trust Protector
A trust protector is vital for family businesses to safeguard the trust and beneficiary from issues or circumstances that could lead to problems down the road. To illustrate this point further, here’s an anecdotal story of a family business matter where the role of a...
For a Profitable Service Department, Don’t Get Tired of Tires!
91% of service customers defect once they are out of warranty, and those are a dealership’s most profitable customers. What can your dealership do to help retain these valuable customers? Tire sales can easily distinguish your dealership from its competition and...
Ways Customer Experience Can Drive Revenue Growth
Customer experience (CX) represents the perceptions picked up by your customers while they are associated with your brand. A bad customer experience leads them to switch to another brand, which results in the loss of your revenue. When it comes down to revenue...
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