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Conference & Expo: September 22-23, 2026
DealerPoint: April 22-24, 2026

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Marketing & Advertising

Where Does This Chip Crisis Go?

Where Does This Chip Crisis Go?

By Phil Spagnoli, Regional Sales Director, Elead It’s popular to talk about the chip shortage – and for good reason. The blows just keep coming. First, the slash in vehicle production. Dealers who typically inventoried 600 to 700 new cars now have fewer than 50. I...

Navigating 2021: The Three Things Your Dealership Must Do

Navigating 2021: The Three Things Your Dealership Must Do

By Chris Martin, SVP of Customer Development, Client Command "I can't change the direction of the wind, but I can adjust my sails to always reach my destination." - Jimmy Dean While we are sitting in a vastly different position than we were a year ago, for many of us...

Having Trouble Sourcing Used Vehicles? Get Creative!

Having Trouble Sourcing Used Vehicles? Get Creative!

By Travis Peterson, IT Manager & Product Owner, One View A drive around town quickly identifies an odd reality: dealers’ lots are bare bones. It is honestly shocking how few new cars are on the ground. As new car inventory continues to fall, consumers are turning...

3 Major Benefits to a Hybrid Sales Model

3 Major Benefits to a Hybrid Sales Model

By Greg Uland, Marketing Director, Reynolds and Reynolds For years, digital retailing was all the industry talked about. As consumers’ lives became more digital, dealerships and other retailers needed to keep up. Though the automotive space had some strong roots in...

Top 3 Digital Enhancements for Independent Dealers

Top 3 Digital Enhancements for Independent Dealers

By Phil Spagnoli, Regional Sales Director, Elead The independent dealers I’ve talked to are killing it right now. They snapped up inventory before the chip crisis that continues to make finding quality used vehicles like finding a needle in a haystack. Consumer demand...

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