Marketing & Advertising
10 Reasons Technicians Leave Dealerships
By Leonard Buchholz, Sales and Marketing Manager, DealerPro Training Not only are we facing a serious defection in customers at 3-5 years of ownership, we are also having a crisis in keeping good people on hand to serve these customers. Trained, quality personnel are...
How to Create a Path for F&I Before the Vehicle Sale
By Rob Voltaire, Senior VP, Managing Director, EasyCare The F&I office is the last step in the car buying process – but finance and insurance products should be seeded at every step of the customer’s journey. The more often you can alert customers to products that...
Alan Ram’s Proactive Training Solutions Releases Fully Updated “Phone Ups That Show Up” Course for Auto Dealers
Announcement from Alan Ram’s Proactive Training Solutions The newly updated course provides salespeople with the current tools needed to master phone skills, increase sales and put more profit in their pockets Alan Ram’s Proactive Training Solutions, the industry...
Digital Dealer Tampa – But 2.0! Learn What’s New!
Hosted Dealer, Labs, Meetups, & More Digital Dealer is coming back to Tampa and this year’s event will include even more networking opportunities and boasts an agenda packed with actionable and interactive sessions - deep dives, labs, fireside chats and talks,...
How Dealers and Their Partners Can Build the Right Omnichannel Experience Using Seamless and Effective Verification Tools
By Ken Hill, Managing Director, 700Credit The U.S. economy entering 2023 is much more strained compared to even the early days of the pandemic just a few short years ago. Inflation continues to affect U.S. retail and automotive shoppers, with ongoing fears of a...
4 F&I Strategies to Create a Path for F&I Before the Vehicle Sale
The F&I office is the last step in the car buying process – but F&I products should be seeded at every step of the customer's journey. Effective F&I strategies are critical...
7 Ways to Close More Sales at Your Car Dealership
In today's digital world, car dealers face greater competition and difficulty converting leads into customers. As a result, lead conversion is becoming increasingly important for car...
Digital Dealer Tampa – But 2.0! Learn What’s New!
Hosted Dealer, Labs, Meetups, & More Digital Dealer is coming back to Tampa and this year’s event will include even more networking opportunities and boasts an agenda packed with actionable and interactive sessions - deep dives, labs, fireside chats and talks,...
What to Expect in the Car Market in 2023
The car market has experienced more disruption in the last three years than during the World War II production shutdowns. Nevertheless, 2023 is anticipated to be a period of relative steadiness,...
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