Marketing & Advertising
Rapid Recon and Velocity Automotive Close the Trade Appraisal Gap
Rapid Recon and Velocity Automotive, driven by Vehlo, will announce an integrated system for closing the trade appraisal gap at the National Automobile Dealers Association convention on February 1. This powerful appraisal-assist system delivers deep internal vehicle...
Auto Brand Retention Grew in 2023: Reynolds and Reynolds
Brand retention at auto dealers nationwide was up in 2023 to 43.7%, according to an annual report released by Reynolds and Reynolds. The 2024 Automotive Brand Retention and Defection Report is derived from finalized deals for new and used vehicles that were purchased...
January U.S Sales Expected to Show Gains as Cox Predicts a Return to Normal in 2024
Car sales for for the first month of 2024 are expected show gains compared to a year earlier when sales figures are announced, according to officials at Cox Automotive. The January sales data falls in line with Cox’s 2024 prediction of a year returning to normal for...
CDK Delivers Innovation Across the Dealership Xperience Platform at NADA Show 2024
There’s no shortage of news in the automotive industry about vehicle affordability, high interest rates, confusion about electric vehicles, and a lack of used car inventory. But there is one headline that rises to the top: consumers are struggling with the automotive...
Reynolds/CARFAX Collaboration is a Big Win for Dealerships and Consumers
The Reynolds and Reynolds Company and CARFAX are announcing a collaboration simplifying automobile dealerships’ integration with CARFAX, while enhancing consumer confidence. Through the Reynolds Certified Interface program, dealerships that opt into CARFAX Car Care...
The Future of AI-Assisted Inventory Management: Lotlinx Sentinel Helps Dealers Mitigate Inventory Risk
Lotlinx, the auto industry’s leading VIN-specific data company for dealership inventory management, recently launched Lotlinx Sentinel – a highly evolved vehicle risk mitigation platform. Sentinel protects dealers by forecasting risks and implementing targeted...
Quantum5 Acquires Trivie to Grow Automotive Retail Learning Opportunities
Ander, and its automotive division Quantum5, the first holistic learning ecosystem in automotive to drive measurable performance through engagement and proficiencies, is proud to announce the acquisition of Trivie, a modern workforce engagement platform that utilizes...
Omne Trium Perfectum
And today, a message in Latin about “threes." Omne trium perfectum conveys “everything that comes in threes is perfect." In other words, pay attention when things come in threes. As humans, we recognize things and process information through pattern recognition. So,...
Gubagoo to Unveil Prototype Customer Data Platform at NADA 2024
Gubagoo, the leading provider of conversational commerce and retail solutions for both automotive dealerships and OEMs, is proud to bring a new prototype customer data platform (CDP) to NADA 2024. “The Gubagoo CDP will revolutionize how dealerships leverage data,”...
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