Marketing & Advertising
Step One Automotive Group Announces 25 Days of Giving Across Alabama, Florida, and Georgia
Step One Automotive Group will dedicate 25 Days of Giving within the communities they serve in Alabama, Florida, and Georgia. Throughout the month, expect to see Step One Automotive Group team members spreading holiday cheer to those in need. "At Step One Automotive...
Haig Report Finds Mixed Results In Dealership Deals–More Deals, Lower Prices
While values declined slightly this year, 2023 is on pace to be the third most active year for the selling of U.S auto dealerships. That is one of the main takeaways of the Haig Report for third quarter 2023 that stated at least 385 rooftops have traded hands so far...
New Research Reveals Age and Gender Differences in Vehicle Add-On Purchases
When consumers purchase cars at an auto dealer, they often buy supplemental products and services called voluntary protection products (VPPs). These provide additional coverage and protection for certain vehicle components or services not covered by or beyond the...
Nearly 4,000 Car Dealers Ask President Biden to Slow Down EV Push
Car dealers are asking President Joe Biden to “tap the brakes” in his administration's electric vehicle (EV) push. A total of 3,882 franchised car dealers the U.S., calling themselves the EV Voice of the Customer, published the letter on Nov. 28 that urged a slowdown...
Digital Retailing Continues to Grow at Auto Dealerships
A recent report found car dealers offering consumers the ability to do a deal online has grown to 40% in the last year—but an urgent need to cutdown on repetitive steps happening in the showroom. Nearly all car dealers currently using digital retailing tools claim it...
Ciocca Agrees to Purchase 10 More Pennsylvania Dealerships
The Ciocca Dealership group is growing its holdings in Pennsylvania. The agreement has Ciocca purchasing Apple Automotive, the automotive division of York County, Pa- based Stewart Companies. Terms of the deal was not disclosed, with the final transaction expected to...
Mercedes Launches First Charging Hub in U.S.
Mercedes-Benz is offering a change to the way Americans charge their vehicles in the same way Starbucks altered the routine of getting a cup of coffee. Mercedes, in a joint venture with MN8 Energy to launch a network of premium electric vehicle (EV) charging stations...
Digital Dealer Unveils New Branding & Announces Launch of DealerPoint, Offering Targeted Networking and Driving Innovation
Digital Dealer has revealed its new branding and announced the launch of DealerPoint, a dynamic addition to its event portfolio. This unveiling of the refreshed logos marks a symbolic step forward for Digital Dealer, aligning with its commitment to innovation and...
Hyundai Dealers Will Be the First to Sell Cars Through Amazon Platforms
Amazon is getting into the (virtual) car dealership business. At the Los Angeles Auto Show Nov. 16, the Seattle-based online behemoth announced auto dealers for the first time will be able to sell vehicles on Amazon’s U.S. store in 2024—with Hyundai being the first...
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